Sales-Focused Facebook Ads Campaign

I need a complete Facebook Ads strategy that turns clicks into paying clients for my professional-services business. The objective is straightforward: measurable sales growth, not just traffic or likes.

You will take the campaign from concept to continual optimisation. That means researching high-intent audiences, structuring campaigns inside Ads Manager for maximum conversion, writing persuasive copy that speaks to decision-makers, and pairing it with scroll-stopping creatives. Conversion tracking through the Meta Pixel and event setup is essential so every ad dollar is tied to real revenue.

Deliverables I expect:
• Audience research summary and proposed targeting
• Campaign build (ad sets, ads, conversion events) ready to launch
• Two rounds of creative/copy revisions before go-live
• Ongoing optimisation reports with ROAS, CPA and recommendations for scaling

Success is defined by consistent cost-per-acquisition that meets or beats current figures and a clear uplift in booked services.