Strategic Content Editor (seo, Funnel Strategy)

via GoLance 7 months ago Sales & Marketing Remote

Project overview

About the Role We are a high-growth marketing agency obsessed with delivering measurable results for our clients. Our growth isnt accidental; its the direct result of a team of dedicated practitioners who thrive on complex challenges and drive tangible outcomes. We operate with a high degree of autonomy and accountability, and we believe that the best ideas, backed by data, are the ones that win. Our culture is built on intellectual rigor, radical ownership, and a shared commitment to excellence. This is not a proofreading role. We are seeking a Strategic Editor to serve as the critical checkpoint for both our content strategy and its execution. You are the partner to our writers and strategists, ensuring that every piece of content we produce is not only grammatically perfect and brilliantly written but also strategically airtight and positioned for maximum impact. Your role is to elevate our content from great to exceptional. You will be the strategic backstop, questioning the whybehind the content, refining the narrative, and ensuring every asset we ship is a powerful tool for achieving our clientsgoals. Key Responsibilities Strategic Review & Auditing: Before a single word is written, youll review content briefs and strategic outlines. Youll pressure-test the keyword strategy, audience targeting, funnel logic, and proposed angle to identify weaknesses and opportunities. Editing for Strategic Alignment: You will review drafts to ensure they perfectly align with the intended strategy. Youll ask the tough questions: Does this copy actually resonate with the target persona? Is the CTA logical for this stage of the funnel? Does this content fulfill the search intent were targeting? Rigorous Line & Copy Editing: You will perform meticulous edits to refine clarity, flow, tone, and persuasiveness. Your red pen will sharpen arguments, amplify hooks, and ensure every sentence serves a purpose. Mentorship and Feedback: You will be a key mentor to our writing team, providing clear, constructive, and actionable feedback that goes beyond grammar. Your guidance will help our writers become more strategic thinkers. Maintaining Quality Standards: You will be the ultimate owner of our content quality. You will help develop, maintain, and enforce our editorial style guides, brand voice principles, and quality benchmarks. Qualifications/Requirements Extensive Editing Experience: 5-7+ years in a senior content role, with a heavy emphasis on editing strategic marketing content (SEO, PPC, email, landing pages) in an agency or fast-paced tech environment. A Strategists Mind: You dont just correct grammar; you deconstruct arguments. You have a deep, instinctual understanding of digital marketing strategy, conversion funnels, and user psychology. Deep Domain Expertise: You are fluent in the principles of SEO, email marketing, PPC, and UX-centric copywriting. You know what makes a piece of content perform in each of these channels and can confidently edit for those outcomes. Diplomatic and Direct: You can deliver critical feedback that is direct, insightful, and empowering. You build writers up, making them and their work better without discouraging them. Unwavering Standards: You are meticulous and detail-obsessed with an incredibly high bar for quality. A misplaced comma or a weak CTA causes you physical pain. Proactive Ownership: You see yourself as the ultimate owner of every piece of content that leaves the agency. You have the grit and resilience to uphold standards, even under pressure. Benefits Competitive salary commensurate with your experience and impact; $2,000-$4,000 USD/month. A competitive benefits package (details may vary based on your location). Genero ... (Description has been truncated due to length limits)

Similar projects

Apply on GoLance