Head of Product Marketing

Lead product marketing for SaaS and hardware products in a remote start-up/scale-up, translating deep customer insights into compelling value propositions and GTM strategies that align product, sales, and marketing teams around a unified product vision.
Job Duties and Responsibilities
Drive product-led growth and revenue targets

Launch compelling GTM strategies for new products

Increase customer adoption and retention rates

Align cross-functional teams on product vision

Deliver data-driven customer insights to stakeholders

Required Qualifications
10+ years in product marketing or related roles

Experience marketing both SaaS and hardware products

Proven track record in start-up or scale-up environments

Deep understanding of customer-centric marketing

AI-savvy with experience leveraging AI tools

SaaS product marketing

Hardware product marketing

GTM strategy development

Customer research & insights

AI tools & platforms

CRM & marketing automation

Data analytics & reporting

Product launch management

Customer empathy

Cross-functional collaboration

Jobs for Humanity is partnering with xg-ai to build an inclusive and just employment ecosystem. Therefore, we prioritize individuals coming from all walks of life.

Company Name: xg-ai

Originally posted on Himalayas