Project overview
About the Role The Head of eCommerce at Common Thread Collective (CTC) plays a critical leadership role in guiding our clients toward sustainable and scalable growth. This position is all about owning revenue strategy from end to end—using data-backed insights to build forecasts, shape strategic direction, and ensure consistent performance delivery. At CTC, your expertise is invaluable, covering the full spectrum of CTCs strategic forecasting methods and the foundational principles of media acquisition. Your role isnt limited to strategy design—youre a key partner to our clients. You proactively communicate the rationale behind our approach and connect the dots between forecasts and real-time performance. That level of clarity builds confidence and deepens trust, ensuring our clients feel supported and understood every step of the way. You stand as a zealous advocate and representative of CTCs unique approach to media acquisition and its accompanying tools. As the Head of eCommerce, you lead with precision and vision, ensuring that every initiative meets the highest standards of execution and effectiveness. You thrive on challenges, take ownership of outcomes, and are committed to building, optimizing, and scaling high-performance marketing strategies. We embrace the mantra, Everyday in Everyplay, Count on Me,meaning we take full responsibility, drive excellence, and always deliver results. Key Responsibilities Manage, align & work with the team members of your pod including Google strategist, Creative Strategist, and Email Strategist. Ability to organize, prioritize, and manage multiple tasks with great attention to detail. Upkeep of data integrity of your clients across Statlas. Be responsible for the execution of the Prophet system for your clients. Building a Growth Forecast for your clients. Building a Growth map using the Prophet System. Data Analysis required for the Map. Marketing calendar alignment and upkeep with clients. The Daily Execution and Actualisation vs the Forecast. Combine data analysis and feedback from clients to develop strategic plans for the future. Responsible for the implementation of CTCs Meta best practices. Build campaigns using our structure and best practices. Monitoring active campaigns, and adjusting budgets and strategy to ensure the best possible chance of hitting the Daily Projected Targets. Implementing tests in your accounts in an effort to beat your best-performing campaigns. Qualifications/Requirements Autodidact: Naturally curious and able to absorb information quickly and effectively. Unimpeachable Character: Consistently honest, with the courage to acknowledge and communicate hard truths. Competitive Greatness: Performs at their best when it matters most, demonstrating an unyielding determination to get things done. Fluent in English, with a proven ability to communicate persuasively and present ideas clearly to various stakeholders. Strong raw talent for data analysis, with an eagerness to learn and improve. Ability to approach challenges with structured thinking, utilizing logical frameworks to effectively solve complex problems. Benefits First month: $2,000 Second month: $4,000 Third month (on average): $7,000 a month 1st Year Annual Range: $64,000-$76,000 2nd Year Annual Range: $100,000-$120,000 Fully remote with the ability to pick your schedule. Embrace autonomy as a core value, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth.