Taboola, Outbrain ads specialist — US-based jewelry store - https://infinyjewelry.com

I’m ready to open a new traffic channel for my online shop, infinyjewelry.com, and I need someone who already knows their way around Taboola and Outbrain. The objective is straightforward: drive qualified, first-time visitors who are likely to fall in love with our U.S.-designed fine-jewelry line and move deeper into the funnel.

Here’s what I expect from you:
• Build and launch native campaigns on both platforms, including all tracking tags and UTM parameters so performance shows clearly in Google Analytics and Facebook Pixel reports.
• Craft (or refine) headlines, images, and widgets that match our brand voice while maximizing click-through rate and on-page engagement.
• Segment targeting toward new customers—interest clusters such as fashion-forward shoppers, gift buyers, and jewelry enthusiasts we haven’t reached before.
• Monitor, optimize, and scale. That means daily bid adjustments, blacklist/whitelist management, creative A/B tests, and concise weekly reports summarizing spend, CPC, CTR, bounce rate, and top-performing placements.
• Align with our existing Facebook Ads activity to avoid audience overlap and keep attribution clean.

Acceptance criteria
1. Campaigns live in both Taboola and Outbrain accounts with tracking verified.
2. Minimum 2 ad groups per platform, each running at least 3 creative variations.
3. First weekly report delivered within seven days of launch, highlighting initial traffic metrics and next-step optimizations.

If you’re the kind of specialist who has already scaled e-commerce stores through native ads, let’s talk.