Full Snapchat Awareness Ad Campaign

I want to turn Snapchat into a top-of-funnel engine for my brand, reaching 20- to 30-year-olds at scale. You’ll take the reins from creative through optimisation so I can focus on the bigger marketing picture.

Here’s what I’ll hand over: our approved brand guidelines, product shots, and any fonts or colour values you need. The key story each ad must land is our product features—no promos or discount talk this time—so the audience immediately sees what makes us different.

What I need from you:
• 3–5 static image ads built to Snapchat specs (1080×1920, safe zones respected) that stay true to the guidelines while feeling native to the platform.
• Campaign creation inside Snapchat Ads Manager: correct placements between snaps, reach/frequency objective, automated bid strategy unless data shows a better manual option.
• Audience locked to ages 20–30, layered with interest targeting that mirrors our core personas.
• Snap Pixel installed and basic events firing so we can read impressions, swipe-ups, and site landings.
• After the first seven days, a short performance report with CTR, CPM, frequency, and clear recommendations—plus any creative tweaks or A/B variants you think will push reach higher.

If a quick edit round is needed, I expect a 24-hour turnaround so the campaign doesn’t lose momentum. Familiarity with Snap Pixel, split testing, and on-the-fly optimisation is non-negotiable; I’d rather see you kill under-performing ads early than let budget bleed.

Once the report is submitted and agreed actions are live, I’ll consider the initial phase complete and discuss scaling. Let’s put this brand in every relevant Snap story feed and keep the impressions climbing.