Fitness Event Social Content Creation & Social Media Manager

I’m looking for a freelance content creator / social media content specialist to help build the Instagram and Facebook presence for a fitness event and create content for its first edition.

The first edition is planned for 20 September 2026 in South Delhi. The goal is to create a high-energy, premium and competitive fitness experience that can grow into a recurring fitness event brand.

BEFORE THE EVENT

Create content that introduces and builds excitement around it GBYR:

* What it is ?
* philosophy behind it
* Event/challenge explainers
* participant categories
* Participant journey
* Training/preparation content
* Countdown content
* Community Partner announcements
* Sponsor/brand partner announcements
* Founder introduction
* Registration/participation-focused Reels and Stories
* Engaging fitness-related content to build the account from scratch

I want someone who can suggest content ideas and strategy, not just execute instructions.

EVENT DAY — 20 SEPTEMBER

Full on-ground content coverage.

Capture:

* Athlete arrivals and registration
* Warm-up
* Start-line energy
* Each station
* Athlete struggles, reactions and celebrations
* Finish moments
* Winners and podium/prize distribution
* Recovery area
* Sponsors and partner activations
* DJ/stage/event atmosphere
* Participant interviews
* Short athlete reactions/testimonials
* Candid moments and behind-the-scenes content

**The content should feel energetic, competitive, aspirational and premium — not like generic corporate event coverage.**

AFTER THE EVENT

Create content that keeps brand alive after the event:

* Main event recap Reel
* Best moments/highlight Reel(s)
* Winner/athlete content
* Participant reaction videos
* Sponsor/partner content
* Behind-the-scenes content
* Additional short-form Reels from event footage

### Important

I am **not looking for only an event videographer**.

I want someone who understands **Instagram/Facebook content, Reels, hooks, storytelling and fitness/sports audiences**, and can help build it as a brand.