Silk River Beauty Web Development

Website Design & Development Project: Silk River Beauty Services

Project Overview
Silk River Beauty Services is a home-office-based medical aesthetics practice in the Memphis, TN area, owned and operated by Rhonda J. Adams, a licensed Registered Nurse Practitioner (NP) credentialed in Tennessee and Arkansas. We need a professional, mobile-first website that showcases our injectable, skincare, and wellness services, sells retail skincare products online, and allows clients to create accounts to book appointments and manage a prepaid service balance.

**By appointment only — no walk-ins.** This must be clearly and prominently stated across the site.

Budget & Timeline
- **Budget:** $2,500
- **Timeline:** 20 days from project start to launch
- Freelancers should indicate in their proposal whether this scope is achievable within budget/timeline as posted, or propose a phased approach (e.g., core site + booking live first, e-commerce catalog added in a second phase) if needed to meet quality expectations.

Domain & Hosting
- **Registrar/Host:** Namecheap
- **Target domain:** silkriverbeautyservices.com (availability to be confirmed by client before development begins; freelancer should propose 1–2 backup domain options in case it's unavailable)

Brand & Design Direction
- **Color palette:** Cool Forrest Colors
- **Logo & brand identity:** Client will provide the finished logo and brand assets; freelancer builds the site design around these once delivered (freelancer is NOT responsible for logo design)
- **Design priority:** Mobile-first responsive design (majority of clientele expected to browse/book via mobile)
- Overall aesthetic should feel warm, upscale, and trustworthy — appropriate for a medical aesthetics practice, not a generic template look

Core Pages & Content
1. **Home** — Overview of the practice, hero imagery, calls to action for booking
2. **Services** — Full listing of services organized by category:
- Injectables (Botox, Dysport, Xeomin, Jeuveau, Daxxify; dermal fillers; biostimulators; Kybella)
- Facial & skincare services (customized facials, acne treatment, dermaplaning, microdermabrasion, chemical peels, Hydrafacial-type treatments, LED therapy, oxygen facials)
- Skin rejuvenation (microneedling, PRP facials, RF microneedling, laser resurfacing, IPL photofacials, skin tightening, scar/stretch-mark treatment)
- Body & hair treatments (laser hair removal, body contouring, cellulite reduction, spider vein treatment, PRP hair restoration)
- Wellness add-ons (IV hydration, vitamin injections, weight management, teeth whitening, brow/lash services, permanent makeup, lymphatic massage)
3. **Treatment Plans / Packages** — Bundled/series pricing and membership plan details
4. **About / Meet the Provider** — Rhonda J. Adams's bio, NP credentials, and license information
5. **Testimonials & Results Gallery** — Client testimonials with before/after photos
6. **Shop** — E-commerce storefront for retail skincare products (see E-Commerce section below)
7. **Gift Cards** — Purchasable gift cards
8. **Blog** — Skincare tips and practice updates
9. **Contact** — Contact form; **no public street address** (see Privacy section below)
10. **Account Login / Registration** — Client account portal

Client Account & Booking Functionality
- New clients must create an account before booking
- **Mandatory medical intake form** required before any appointment can be booked (handled via Mangomint's HIPAA-compliant intake system — see Third-Party Integration below)
- Once an account is created, returning clients can:
- Schedule future appointments
- View and manage a **prepaid balance** (funds loaded to the account and drawn down per service)
- View and use **membership/subscription treatment credits**
- View appointment history and upcoming appointments
- **Appointment durations vary by service** and must auto-block the correct amount of time on the calendar
- Calendar must sync with Rhonda's **master schedule** (via Mangomint)
- **Automated email and text reminders/confirmations** for all bookings
- **Business hours (booking availability):**
- Monday–Thursday: 9:00 AM – 7:00 PM
- Friday–Saturday: 9:00 AM – 5:00 PM
- Sunday: Closed

Third-Party Integration: Mangomint
This site will integrate with **Mangomint** (mangomint.com) as the HIPAA-compliant booking, EMR, medical intake, injection charting, and client-credit management system. Mangomint's booking widget should be embedded directly into the website (not an external redirect) so the client experience feels seamless. Freelancer should have experience embedding Mangomint (or similar EMR/booking platform) widgets and be comfortable working within its API/embed capabilities. Client will handle account setup and BAA signing with Mangomint directly; freelancer is responsible for the website-side integration only.

E-Commerce Requirements
- Full online store for retail skincare products (sunscreen, retinol, vitamin C serums, pigment-correction products, etc.)
- Shipping calculation/checkout
- Inventory tracking
- **Payment processor: Square** (client's preference — freelancer should confirm Square's compatibility with the chosen platform and with Mangomint for a unified payment experience where possible)
- Prepaid balance top-ups and membership billing should also run through Square where feasible

Privacy & Compliance Notes
- Practice is home-office based — **exact street address must NOT be displayed publicly**. Site should list general service area ("Memphis, TN area") only; exact address/directions provided directly to clients via email/text after a confirmed booking.
- All medical history, intake, and health data must be handled exclusively through Mangomint's HIPAA-compliant system — the custom website itself should not store or process any protected health information (PHI). Freelancer should architect the integration to keep PHI entirely within Mangomint's environment.

Post-Launch Support
- Proposal should include a **maintenance/support period** following launch (freelancer to propose duration and scope — e.g., 30/60/90 days of bug fixes, minor content updates, and troubleshooting support included or available at a stated rate)

What the Client Will Provide
- Finished logo and brand assets
- Product list/photos for e-commerce store
- Service pricing and package/membership details
- Client testimonials and before/after photos
- Mangomint account setup (client-side)
- Namecheap domain/hosting account access

Proposal Requirements
Freelancers submitting bids should include:
1. Relevant portfolio examples (med spa, wellness, or e-commerce sites preferred)
2. Experience with Mangomint or comparable booking/EMR platform integrations
3. Itemized quote breakdown (design, development, e-commerce setup, Mangomint integration, testing, launch, post-launch support)
4. Proposed project timeline/milestones within the 20-day window
5. Confirmation of ability to meet budget and timeline as posted, or an alternative phased proposal