Shopify Meta Ads Optimization

via Freelancer ·

Budget / SalaryHourly project
TypeFreelance project
LocationRemote
Posted2 hours ago
I run a Shopify store that sells physical products and I already have the Meta Pixel installed. What I need now is an experienced performance marketer who can turn that data into revenue.

Your main focus will be to drive more sales from Meta Ads. Start by auditing the existing pixel events to be sure purchase, add-to-cart, and view-content events are firing correctly. Once tracking is verified, build a sales-oriented campaign structure—including prospecting, retargeting, and look-alike audiences—designed specifically for physical product e-commerce.

Please handle creative testing, budget allocation, audience segmentation, and ongoing optimisation. Clear weekly reporting on ROAS, CPA, and key funnel metrics is essential so I can see exactly how your work translates into sales growth.

Deliverables:
• Pixel event audit with fixes documented
• Sales-focused Meta Ads campaign setup
• Ad creatives and copy variations ready for testing
• One-page playbook outlining optimisation steps and KPIs tracked

If you’ve scaled Shopify stores through Meta Ads before and can point to solid numbers, I’d love to work with you.
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