SEO & Lead Generation Specialist for Real Estate Website Audit

via Freelancer ·

Budget / Salary€30–250
TypeFreelance project
LocationRemote
Posted1 hour ago
SEO & Lead Generation Specialist Needed – Costa del Sol Real Estate Website – fixed-price initial audit

I am looking for an experienced SEO and lead generation specialist to help improve the online visibility and lead generation of my independent real estate business, based on the Costa del Sol, Spain. This would be for my .es site which is in Spanish. I have a separate .com targeting the English market but its not quite live yet.

The website is live, but I am currently getting very little organic traffic and virtually no enquiries through the website. I would like to understand why and develop a practical strategy to generate genuine buyer and seller leads.

What I am looking for:
I am looking for someone who can carry out a thorough SEO and lead-generation audit of my existing website and provide clear, practical recommendations.
The audit should include:
• Google Search Console
• Google Analytics / GA4
• Website indexing and visibility
• Technical SEO
• Sitemap and robots.txt
• Page titles and meta descriptions
• Keyword research
• Local SEO
• Google Business Profile
• Costa del Sol / local area search opportunities
• Buyer and seller lead-generation opportunities
• Calls to action and website conversion
• Identification of any technical or SEO problems that may be preventing the site from being found

I would particularly like to understand what people are actually searching for when looking to buy or sell property on the Costa del Sol, and how my website could be positioned to attract those searches.

Important:
I am not looking for someone simply to generate traffic.
My objective is to generate genuine enquiries and potential clients, particularly:
• Property sellers looking for an estate agent
• Buyers looking for property on the Costa del Sol
• International buyers considering relocating to Spain

I want a strategy that connects:
Google search → Michelle Costa Homes → useful information → trust → enquiry

What I would like from you
1. A clear SEO and lead-generation audit
2. The 10 most important things you would change, prioritised
3. An explanation of why each change is important
4. Recommended keywords and local search opportunities
5. Any technical issues that need fixing
6. Recommendations for improving enquiries/conversions
7. A suggested 3–6 month SEO strategy
8. An indication of what you could implement yourself and the cost of doing so

If the audit is good and we work well together, I may then be interested in ongoing SEO/content/lead-generation support.

Who I am looking for:
Ideally, you will have experience with:
• Local SEO
• Google Search Console
• Google Analytics / GA4
• Real estate/property websites
• Lead generation
• Keyword research
• Content strategy

Experience with Costa del Sol real estate would be a major advantage.

I am looking for someone who can explain things clearly and practically. I am not interested in black-hat SEO, spam backlinks, automated content or promises of “guaranteed #1 Google rankings”.
internet marketing seo link building marketing google analytics real estate content strategy keyword research lead generation website optimization
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