SEO Boost for Web & Apps

I’m looking to raise the search engine visibility of my entire digital presence— the main website as well as the companion Android and iOS applications. The immediate target is higher rankings on Google and the App Store / Play Store search results, not just a bump in generic traffic.

Here’s what I need from you:

• A thorough technical SEO audit of the site and both mobile apps, highlighting crawl issues, indexation gaps, page-speed or Core Web Vitals bottlenecks, and any on-device ASO factors that might be holding the apps back.
• Deep keyword research and optimisation: mapping primary and secondary keywords to key web pages and relevant in-app screens, refining titles, meta descriptions, headers, schema markup, and app store listing text to align with the research findings.
• A concise implementation roadmap that prioritises quick-win fixes alongside longer-term structural recommendations, with clear metrics to track ranking improvements.

I’ll supply full site and app store access, current analytics, and any existing keyword lists once we start. Please outline your approach, the tools you prefer (e.g., Screaming Frog, Ahrefs, Google Search Console, Firebase, etc.), and examples of comparable multi-platform SEO successes. I’m aiming for a collaborative hand-off—deliverables should be actionable documents, annotated audits, and updated metadata files ready to deploy.