Senior Paid Media Strategist, Meta and Google (Client-Facing)

MVR Digital · via Himalayas ·

Budget / Salary$4,000–5,500
TypeContract
LocationCanada
Posted2 hours ago
Senior Paid Media Strategist, Meta and Google (Client-Facing)
Job Overview
MVR Digital is hiring a Senior Paid Media Strategist to own Meta and Google strategy and execution for a portfolio of premium and luxury DTC brands. You will be in Ads Manager and Google Ads daily, and you will own the cross-channel budget call. You will also set the strategy and defend it on client calls.
About MVR Digital

MVR Digital is a performance marketing agency working with premium and luxury DTC and e-commerce brands to grow profitably online. Adweek named us one of the Fastest Growing Agencies. We work across Meta, Google, TikTok, and Connected TV, plus email, creative, and landing pages. The team is fully remote, direct, and focused on results.
Our Values

Act Like an Owner

Clarity over Complexity

Serve Clients’ Best Interest

We Win Together, We Lose Together

Data-Informed, Human-Led

What Success Looks Like
Your mission is to run 3 to 4 client accounts, each at $100K+ a month in combined Meta and Google spend, so that performance moves toward target without leadership in the daily details. In your first year:

By month 4, 80% or more of your accounts are green against their monthly goals

Zero client-seen launch errors each quarter, across both platforms and Merchant Center

Every test closes with a written verdict in the change log

By month 3, fewer than 2 media questions a month reach leadership from your clients

Budget moves between Meta and Google are backed by MER and incrementality evidence, not platform-reported ROAS

What You Will Do

Own Meta and Google strategy and daily execution across your accounts: build, structure, budget pacing, testing, and scaling

Manage $100K+ per month in combined spend against MER, ROAS, and CPA targets

On Meta: run Advantage+ and CBO structures, protect signal quality, and configure and QA pixel, CAPI, and event quality yourself

On Google: manage Search, Shopping, Performance Max, and YouTube, including asset groups, exclusions, signal inputs, and new customer acquisition settings

Own Merchant Center and feed health end to end. Diagnose disapprovals, feed gaps, and Shopify sync issues yourself

Hold a real position on branded spend and incrementality, and walk a client through it

Decide where the next dollar goes across Meta and Google when both platforms claim the same conversions

Run structured creative testing. Brief creative, critique what comes back, and connect creative performance to your in-platform decisions

Support TikTok and other channels where they affect your accounts

Lead the paid media portion of client calls. Explain performance clearly, bring a recommendation, and push back when a request will not serve the client

What We Are Looking For

5+ years of hands-on paid media at an agency or high-growth brand

Deep expertise on at least one of Meta or Google, and proven, hands-on ownership of the other. You have personally run both, not supervised them

Personally owned $100K+ monthly budgets with documented efficiency gains, with meaningful spend on each platform

Strong Meta fundamentals: Advantage+, CBO, signal quality, CAPI

Strong Google fundamentals: Search, Shopping, Performance Max, Merchant Center, and feed troubleshooting

DTC or e-commerce ownership. Premium or luxury AOV experience is a strong differentiator

GA4, Looker Studio, Shopify, and attribution fluency

Fluent, confident English and strong client communication. This role is client-facing

Comfortable managing multiple accounts in a fast-moving remote environment

Role Details

Full-time independent contractor

Fully remote. Based in the US or Canada, with overlap with US time zones for client calls

Perks

Paid time off

Paid company holidays

Flexible Fridays

Remote-first collaboration

Quarterly bonus opportunities

Salary: Contract: $4000-$5500/month USDOriginally posted on Himalayas
paid-media-strategist media-buyer ppc-specialist digital-marketing-specialist performance-marketing senior-paid-media-specialist senior-paid-media-manager senior-paid-media-buyer senior-paid-search-manager senior-paid-search-specialist senior-google-ads-media-buyer senior-meta-media-buyer senior-paid-social-media-manager
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