Senior B2B SaaS Marketing Expert Needed – Growth Strategy, Lead Generation & Customer Acquisition
Budget / SalaryHourly project
TypeFreelance project
LocationRemote
Posted3 hours ago
Please read carefully.
I have developed a B2B SaaS product and am now looking for a highly experienced SaaS marketing expert who can take ownership of the marketing strategy and help grow the business.
The product is already built. My focus now is on attracting the right business customers, generating qualified leads, increasing conversions, and building a sustainable customer acquisition strategy.
I have already completed the initial SEO setup, so I am not looking for someone who will simply perform basic SEO tasks. I need someone who understands the bigger picture of B2B SaaS growth and customer acquisition.
I am looking for a proven marketing professional, not a beginner or someone who is still learning SaaS marketing.
Key Responsibilities
Analyze the SaaS product, target market, competitors, and ideal customer profile (ICP).
Develop and execute a comprehensive B2B SaaS marketing strategy.
Identify the most effective customer acquisition channels.
Build effective lead generation strategies to attract qualified B2B prospects.
Improve product positioning, messaging, and value proposition.
Evaluate and optimize our existing SEO strategy.
Recommend and execute marketing campaigns across relevant channels, such as Google Ads, LinkedIn, content marketing, email outreach, and other proven channels.
Optimize landing pages, conversion funnels, and customer acquisition processes.
Define and track key metrics such as qualified leads, conversion rates, CAC, and ROI.
Continuously test, measure, and improve marketing performance.
Required Qualifications
Please apply ONLY if you meet the following requirements:
Proven experience successfully marketing B2B SaaS products.
Strong understanding of SaaS growth, B2B buyer behavior, and lead generation.
A track record of delivering measurable marketing results.
Experience developing marketing strategies AND executing them.
Ability to identify effective growth channels instead of blindly spending money on advertising.
Strong analytical skills and data-driven decision-making.
Excellent English communication skills, both written and verbal.
Ability to explain strategies clearly, provide regular updates, and communicate proactively.
Self-motivated, organized, and able to work independently.
Strong communication is extremely important to me. I expect clear explanations, transparent reporting, proactive suggestions, and consistent progress updates.
Who I Am NOT Looking For
Beginners or junior marketers.
General social media managers without B2B SaaS experience.
Freelancers who only offer basic SEO services.
People who rely entirely on AI-generated marketing plans without practical execution experience.
Agencies or freelancers who promise unrealistic results.
People who require constant instructions instead of taking initiative.
What I Expect
I need someone who can think strategically and execute effectively.
You should be able to review my SaaS product, understand the target audience, identify growth opportunities, propose a practical marketing roadmap, and implement it.
I value real results over vanity metrics. Website traffic and impressions are useful, but qualified leads, conversions, paying customers, and revenue growth matter much more.
This could become a long-term collaboration if we work well together and see measurable progress.
How to Apply
Please answer ALL of the following questions in your proposal:
1. What B2B SaaS products have you successfully marketed? Please share specific examples.
2. What measurable results have you achieved? Include actual numbers, such as leads generated, CAC reduction, conversion improvements, or revenue growth.
3. If you joined a newly launched B2B SaaS with initial SEO already completed, what would your first 30 days look like?
4. Which marketing channels would you prioritize for a new B2B SaaS, and how would you decide?
5. Would you personally execute the marketing campaigns, or would you need additional team members?
6. Are you comfortable having regular video calls and providing clear weekly progress reports?
Important: Generic, copy-pasted proposals will not be considered. I am particularly interested in candidates who can demonstrate real B2B SaaS marketing experience with verifiable results.
I am looking for a reliable marketing partner who can help turn an already-developed SaaS product into a growing business.
If you read everything, please start the proposal with "Marketing Expert"
I have developed a B2B SaaS product and am now looking for a highly experienced SaaS marketing expert who can take ownership of the marketing strategy and help grow the business.
The product is already built. My focus now is on attracting the right business customers, generating qualified leads, increasing conversions, and building a sustainable customer acquisition strategy.
I have already completed the initial SEO setup, so I am not looking for someone who will simply perform basic SEO tasks. I need someone who understands the bigger picture of B2B SaaS growth and customer acquisition.
I am looking for a proven marketing professional, not a beginner or someone who is still learning SaaS marketing.
Key Responsibilities
Analyze the SaaS product, target market, competitors, and ideal customer profile (ICP).
Develop and execute a comprehensive B2B SaaS marketing strategy.
Identify the most effective customer acquisition channels.
Build effective lead generation strategies to attract qualified B2B prospects.
Improve product positioning, messaging, and value proposition.
Evaluate and optimize our existing SEO strategy.
Recommend and execute marketing campaigns across relevant channels, such as Google Ads, LinkedIn, content marketing, email outreach, and other proven channels.
Optimize landing pages, conversion funnels, and customer acquisition processes.
Define and track key metrics such as qualified leads, conversion rates, CAC, and ROI.
Continuously test, measure, and improve marketing performance.
Required Qualifications
Please apply ONLY if you meet the following requirements:
Proven experience successfully marketing B2B SaaS products.
Strong understanding of SaaS growth, B2B buyer behavior, and lead generation.
A track record of delivering measurable marketing results.
Experience developing marketing strategies AND executing them.
Ability to identify effective growth channels instead of blindly spending money on advertising.
Strong analytical skills and data-driven decision-making.
Excellent English communication skills, both written and verbal.
Ability to explain strategies clearly, provide regular updates, and communicate proactively.
Self-motivated, organized, and able to work independently.
Strong communication is extremely important to me. I expect clear explanations, transparent reporting, proactive suggestions, and consistent progress updates.
Who I Am NOT Looking For
Beginners or junior marketers.
General social media managers without B2B SaaS experience.
Freelancers who only offer basic SEO services.
People who rely entirely on AI-generated marketing plans without practical execution experience.
Agencies or freelancers who promise unrealistic results.
People who require constant instructions instead of taking initiative.
What I Expect
I need someone who can think strategically and execute effectively.
You should be able to review my SaaS product, understand the target audience, identify growth opportunities, propose a practical marketing roadmap, and implement it.
I value real results over vanity metrics. Website traffic and impressions are useful, but qualified leads, conversions, paying customers, and revenue growth matter much more.
This could become a long-term collaboration if we work well together and see measurable progress.
How to Apply
Please answer ALL of the following questions in your proposal:
1. What B2B SaaS products have you successfully marketed? Please share specific examples.
2. What measurable results have you achieved? Include actual numbers, such as leads generated, CAC reduction, conversion improvements, or revenue growth.
3. If you joined a newly launched B2B SaaS with initial SEO already completed, what would your first 30 days look like?
4. Which marketing channels would you prioritize for a new B2B SaaS, and how would you decide?
5. Would you personally execute the marketing campaigns, or would you need additional team members?
6. Are you comfortable having regular video calls and providing clear weekly progress reports?
Important: Generic, copy-pasted proposals will not be considered. I am particularly interested in candidates who can demonstrate real B2B SaaS marketing experience with verifiable results.
I am looking for a reliable marketing partner who can help turn an already-developed SaaS product into a growing business.
If you read everything, please start the proposal with "Marketing Expert"
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