Professional Painting & Decorating Website – Design, Domain Setup & SEO

I am looking for an experienced web designer/developer to create a professional, modern website for my painting and decorating business:

AJZ Painting and Decorating Service

Reference website:
https://www.opusservices.co.uk/about-us/

I want the website to have a similar professional look, structure and quality to the reference website, but I DO NOT want an exact copy. The website should have its own branding, design and content for AJZ Painting and Decorating Service.

ABOUT THE BUSINESS

AJZ Painting and Decorating Service provides professional residential and commercial painting and decorating services across the West Midlands.

We have over 10 years of industry experience and provide services including:

• Interior painting and decorating
• Exterior painting
• Full house redecorations
• Walls and ceilings
• Woodwork, doors and skirting boards
• Wallpapering
• Feature walls
• Surface preparation and repairs
• Rental property decorating
• Landlord decorating
• Office painting and decorating
• Shops and retail premises
• Commercial painting and decorating
• Property maintenance and redecoration

The business needs to be presented as professional, trustworthy and capable of undertaking both high-quality residential work and larger commercial decorating projects.

WEBSITE OBJECTIVE

The main goal of the website is to generate enquiries and quotation requests from customers throughout the West Midlands.

I particularly want to attract:

• Homeowners requiring full-house redecorations
• High-value residential projects
• Landlords and property managers
• Offices and businesses
• Retail/shop owners
• Commercial property clients
• Contractors and developers
• Repeat commercial decorating work

The website should therefore look established and professional rather than like a basic tradesman website.

REQUIRED PAGES

I would like approximately 6–8 professionally designed pages, including:

1. Home
2. About Us
3. Residential Painting & Decorating
4. Commercial Painting & Decorating
5. Our Services
6. Projects / Gallery / Case Studies
7. Areas We Cover
8. Contact / Request a Free Quote

I am open to recommendations if you believe a different site structure would perform better for SEO and lead generation.

DESIGN REQUIREMENTS

The website should be:

• Modern and professional
• Premium-looking
• Clean and easy to navigate
• Mobile responsive
• Fast loading
• Designed to generate enquiries
• Suitable for residential and commercial customers
• Easy for me to update in the future
• Built with SEO in mind
• Designed around strong calls-to-action such as "Request a Free Quote"

The homepage should immediately explain what we do, where we operate and why customers should choose us.

SEO REQUIREMENTS

SEO is very important.

The website should be structured and optimised for relevant Google searches such as:

• Painter and Decorator West Midlands
• Painting and Decorating West Midlands
• Painters and Decorators Birmingham
• Professional Painter Birmingham
• House Painters Birmingham
• Residential Painting and Decorating
• Commercial Painters Birmingham
• Commercial Painting and Decorating West Midlands
• Office Painting Birmingham
• Full House Redecoration
• Interior Painters Birmingham
• Exterior Painting West Midlands
• Landlord Decorating Services
• Property Decorating West Midlands

I want proper page titles, meta descriptions, heading structure, image alt tags, internal linking, clean URLs and basic on-page/local SEO.

Please do not simply repeat keywords unnaturally throughout the website. Content should still read professionally to customers.

DOMAIN & WEBSITE SETUP

I also need assistance with:

• Choosing and purchasing/registering a suitable domain name for AJZ Painting and Decorating Service
• Connecting the domain
• Hosting setup if required
• SSL certificate / HTTPS
• Website installation and configuration
• Contact forms
• Quote request form
• Google Maps/service area integration where appropriate
• Google Analytics setup
• Google Search Console setup
• Basic technical SEO
• Mobile optimisation
• Website security
• Backup setup

I want full ownership and administrator access to the website, domain and hosting once the project is completed. All accounts should ultimately be registered in my/business details rather than owned by the freelancer.

PROJECT GALLERY / CASE STUDIES

The website needs an attractive portfolio/gallery section where we can upload before-and-after photos and examples of completed painting and decorating projects.

I would also like the ability to create individual case studies showing:

• Project type
• Location
• Work completed
• Before/after photos
• Description of the work

This will be important for demonstrating the quality of our work and attracting higher-value clients.

LEAD GENERATION

The site should make it extremely easy for visitors to contact us.

Please include clear:

• Call buttons on mobile
• Contact buttons
• Request a Quote buttons
• Contact forms
• Quote/enquiry form
• Service-area information

The website should be designed around converting visitors into genuine enquiries rather than simply looking attractive.

CONTENT

I can provide information about the business and photographs of completed work.

I would prefer a freelancer who can also help organise, improve and SEO-optimise the website copy rather than expecting me to provide every piece of finished text.

IMPORTANT

When submitting your proposal, please include:

1. Examples of similar trades, construction, property or service-business websites you have created.
2. What platform you recommend using and why.
3. Whether domain and hosting setup is included.
4. Whether on-page SEO is included.
5. Number of pages included.
6. Number of revisions included.
7. Whether I will have full administrator access.
8. Whether I can easily add new projects/photos myself.
9. Your total fixed price for the complete project.

Please review the reference website before bidding.

I am looking for someone who can create a professional website that positions AJZ Painting and Decorating Service as an established, high-quality painting and decorating company serving residential and commercial customers throughout the West Midlands.