Mobile App Store Growth & Monetization Specialist — Apple App Store & Google Play

## Mobile App Store Growth & Monetization Specialist — ORDO

I am looking for an experienced freelancer to help launch and grow **ORDO**, a consumer mobile productivity app, across both **Google Play Store and Apple App Store**.

### Scope of Work

* Create, optimize, and maintain ORDO's **Google Play Store** and **Apple App Store** listings.
* Ensure both listings look professional and are optimized for discovery and conversion.
* Recommend and implement App Store Optimization (**ASO**) including titles, descriptions, keywords, screenshots, and promotional content.
* Configure ORDO's **subscription model**, initially planned as:

* Free trial
* $0.99/week subscription
* Cancel anytime
* Ensure subscriptions, renewals, and free trials are correctly configured through both Apple and Google.
* Assist with app submission/review requirements and resolve store-related issues.
* Monitor performance including:

* Store impressions
* Listing views
* Downloads/installs
* Trial starts
* Trial-to-paid conversion
* Subscription cancellations
* Retention
* Customer acquisition cost
* Set up and manage initial paid advertising campaigns designed to generate app installs and test customer demand.
* Recommend appropriate advertising channels and budgets, with an initial emphasis on controlled testing rather than large spending.
* Work with my video/content freelancer to identify the creative assets needed for store listings and advertising.
* Provide regular reporting on what is working, what is not working, and recommended changes.

### Required Experience

* Demonstrated experience launching consumer mobile apps on **both Google Play and Apple App Store**.
* Experience with **Google Play Console and Apple App Store Connect**.
* Experience configuring **mobile app subscriptions and free trials**.
* Strong understanding of **ASO and app-store conversion optimization**.
* Experience running **paid user-acquisition campaigns for mobile apps**.
* Ability to configure and interpret mobile-app analytics and attribution.
* Comfortable working with an early-stage product where pricing, positioning, and acquisition strategy will be tested and refined.

### When Applying

Please provide:

* Examples of mobile apps you have launched or managed.
* Examples of Google Play and Apple App Store listings you have optimized.
* Your experience setting up subscriptions/free trials.
* Your experience managing paid app-install campaigns.
* Which metrics you normally monitor after launch.
* Your recommended approach for taking a new consumer app from launch to its first meaningful group of paying users.

**Please do not apply if your experience is limited to designing store graphics or submitting apps. I am looking for someone who understands the full process from store setup and monetization through acquisition, measurement, and optimization.**