Meta Ads Drive Diwali website Traffic

I run a Diwali-cracker e-commerce site and I’m looking to turn Meta Ads (Facebook and Instagram) into a steady stream of local website visitors in the run-up to the festival. The focus is strictly on our nearby community—people who can receive fast doorstep delivery or pick up from our warehouse—so hyper-local geo-targeting and festival-friendly creatives are essential.

Here’s what I need:
• Campaign setup and optimisation inside Ads Manager, covering ad sets, audiences, placements and a clear traffic objective.
• Compelling copy and visuals that highlight our Diwali cracker bundles, safety compliance and limited-time deals. I can supply product photos; you handle the layout and messaging.
• Precise location targeting to the surrounding districts plus interest layering (Diwali shopping, fireworks, festive décor) to keep the spend focused.
• Pixel/event configuration so we can attribute clicks through to product-page visits.
• A simple performance dashboard or weekly export that tracks reach, clicks, CPC and landing-page sessions so I can judge ROI at a glance.

Acceptance criteria: the campaign must go live no later than ten days before Diwali, spend within the agreed daily cap, and demonstrate a clear uptick in tracked sessions versus our current baseline within the first week.

If you know how to squeeze the most out of Meta’s traffic objective for a seasonal, local retail push, let’s get started today.