Lead-Gen Social Media Campaign

I’m ready to launch a targeted social-media push that fills our coliving rooms inquiry list. The single KPI is qualified leads, so every creative asset and caption must point prospects toward our booking form or direct-message funnel.

Platforms in play: Instagram, Facebook, LinkedIn, and X (Twitter). Each needs native-looking pieces—short-form video for Reels, eye-catching carousels, sharp text posts, and graphics that translate across feeds and stories. I’ll supply the core brand guidelines and past photos; you shape them into scroll-stopping content, schedule the posts, and monitor performance.

What I need from you:
• A two-week content calendar mapping images, graphics, videos, and text posts to the four platforms
• Asset production (light motion graphics and basic editing for video is enough)
• Captions optimized for lead capture, plus hashtag and keyword research
• Setup of UTM or platform tracking so we can trace clicks and inquiries
• Mid-campaign tweaks based on early metrics and a final performance summary

Tools you’re comfortable with—whether that’s Canva, Adobe Suite, Hootsuite, Buffer, or native schedulers—just mention them when we start so hand-off is seamless.

If the first sprint delivers strong cost-per-lead numbers, we’ll roll straight into the next monthly cycle.