Klaviyo Expert for Luxury Jewellery Email Marketing

Klaviyo Email Marketing Specialist — Campaign & Flow Design (50 Emails, Fine Jewellery Brand)
Job Type: Contract / Project-based (with potential for ongoing work)

Estimated Duration: Now until end of December 2026

Category: Email Marketing / Klaviyo Design & Copy

The Role
We're looking for an experienced Klaviyo specialist to take ownership of our email marketing output through to the end of the year. The work splits into two parts:

1. New Campaign Emails (ongoing, ~weekly/bi-weekly cadence)

Design and build new on-brand campaign emails covering product launches, seasonal and festive promotions (e.g. Diwali, Christmas, Valentine's, Akshaya Tritiya), bullion and gold-price updates, bespoke commission showcases, and general brand/PR storytelling (awards, press features, in-store events).
2. Flow Redesign

Audit and rebuild our existing Klaviyo automated flows (welcome series, abandoned cart, post-purchase, win-back, browse abandonment, etc.) with updated design, improved copy, and stronger conversion paths bringing them in line with our current brand identity and luxury positioning.
Total scope: Approximately 50 emails across both campaigns and flows between now and end of December 2026.
What We Need From You

Strong working knowledge of Klaviyo (template building, flow logic, segmentation, A/B testing, dynamic blocks/product feeds)
Ability to design luxury-brand-appropriate email templates clean, premium, mobile-responsive
Confident email copywriting in polished UK English, with the ability to adapt tone across formal/PR-style and warmer, conversational sends
Experience with flow strategy (not just design) able to recommend improvements to triggers, timing, and segmentation, not just re-skin existing flows
Comfortable working from brand guidelines, past campaign examples, and product imagery we provide
Good communication and ability to turn around drafts with revisions promptly
We do not want a copy and paste version of what AI can do, we want someone that has designed something with thought and preparation.

Nice to Have

Experience with jewellery, luxury goods, or other high-AOV retail brands
Familiarity with Shopify (our platform) and its Klaviyo integration
Basic HTML/CSS for custom template tweaks

Deliverables

50 finished, tested, mobile-responsive emails in Klaviyo (mix of new campaigns and redesigned flows)
Editable templates so our internal team can make minor updates after handover
Brief documentation/notes on flow logic changes for any redesigned automations

How to Apply
Please share:

Examples of previous Klaviyo email designs and/or flows you've built (links or screenshots)
Your day rate or proposed pricing structure for this volume of work (per-email, weekly retainer, or project-based)
Your availability and expected turnaround time per email/batch

We're looking to start as soon as possible and would ideally like a contractor who can stay on through December, with the possibility of extending into the new year.