Instagram Lead-Gen Video Campaign

I run the Akash SMM website and I’m ready to scale by turning Instagram into a consistent lead engine. My single objective is clear: generate qualified leads that convert into paying customers.

Here’s what I need you to handle from start to finish:

• Strategy & audience research focused on Instagram’s ad and Reels ecosystem, tailored to the SMM niche
• Short-form video production or repurposing (15–60 sec clips) optimised for feed, Reels and Stories, with compelling hooks and clear calls-to-action that drive clicks to my site’s lead form
• Campaign setup inside Meta Ads Manager, including precise interest and look-alike targeting, conversion tracking and A/B testing of creatives
• Ongoing optimisation: daily checks, bid and audience tweaks, creative refreshes and clear weekly performance reports highlighting CPL, CTR and conversion rate
• A simple hand-off document at the end so I can maintain or scale the campaigns on my own if I choose

Success for this project is measured by a steady flow of new leads captured through the website at an acceptable cost per lead. Ready to craft thumb-stopping videos and turn my Instagram presence into a lead magnet?