Growth Marketing Manager, Developer Tools
Budget / Salary£70,000–90,000
TypeFull-time job
LocationUnited Kingdom
Posted2 hours ago
Please note: We're a remote-first company and offer the flexibility to work remotely within the country listed in the job posting.
At Bitrise, we're transforming how mobile products are developed and deployed for thousands of customers worldwide. As we scale, we're building the growth function inside product marketing, and this role leads that charge.
You'll own how we find, reach, and activate new audiences across our product portfolio. Every experiment you run, every channel you test, and every hypothesis you form will be grounded in product marketing work: ICP clarity, positioning, messaging, and user insight. You'll work across our existing products and emerging ones to identify what resonates, move fast, and build the playbooks we don't have yet.
This is not a performance marketing role. It's for someone who thinks in funnels and systems, executes growth experiments, and uses product marketing as the foundation behind every growth decision.
Compensation: £70,000-£90,000
Our ideal candidate
5+ years in growth marketing, product marketing, or a hybrid of both, with experience in developer tools or technical B2B SaaS
Demonstrated track record in growth experimentation and core product marketing: research, messaging, GTM, CRO
Proven experience marketing to developers or technical buyers: you understand how developers discover tools, evaluate them, and make decisions
Comfortable pulling insights from product analytics, user interviews, web analytics, and campaign data
Strong project management skills: you know how to move cross-functional work forward
Self-starter who thrives in fast-moving environments and shapes their own agenda
Comfortable operating without a fully defined playbook
What would really knock our socks off
Technical background or past developer experience: written code, configured CI pipelines, or worked hands-on with developer infrastructure
Experience with CI/CD, build systems, or mobile DevOps as a practitioner or marketer
Experience working alongside a dedicated PMM team as a growth specialist
Reforge alumni: if you have completed Reforge courses and can show how you applied them, that is a strong signal
A portfolio of previous work: growth models, positioning docs, launch announcements, experiment write-ups
Your responsibilities
Synthesise insights from user research, product analytics, and competitive intelligence into a prioritised hypothesis backlog
Lead GTM for new products and features across owned and earned channels
Own top-of-funnel growth across our product portfolio
Identify which channels work for developer tools and build a channel strategy backed by evidence (product-channel fit)
Build growth models, test them fast, and measure results
Design and run experiments across paid, organic, community, and product channels, hands-on and with support from the marketing team
Work cross-functionally with product, data, and marketing to move experiments from hypothesis to live
Run cross-sell campaigns into the existing customer base and optimise onboarding to improve activation and free-to-paid conversion
What we offer
The opportunity to learn about app development by playing a crucial role in the mobile development process for the world’s most successful companies
The security of working in a financially stable, growing company with an ever-expanding global customer base
A remote working environment with opportunities for in-person collaboration
A global customer portfolio to manage
A competitive stock options package
Private medical insurance & life assurance
About Bitrise
Bitrise is a continuous integration and delivery platform, built by and for mobile app developers. Our mission? To help everyone build and operate better mobile apps. By streamlining, automating and optimizing recurring mobile development processes, we free up time and resources for creative, interesting and impactful development tasks, resulting in better, faster releases.
As a successful graduate of Y Combinator, we are born of the same DNA as Airbnb and Dropbox. Since Bitrise was launched in 2015, we have grown exponentially: Today, tens of thousands of developers release apps via Bitrise that end up on billions of mobile devices around the world.
Some of the teams who already trust us are Tripadvisor, Shopify or GoDaddy. Pick up any mobile device, and chances are you’ll encounter multiple apps that were built on Bitrise. Working at Bitrise means contributing to all of that.
Salary: £70,000-£90,000Originally posted on Himalayas
At Bitrise, we're transforming how mobile products are developed and deployed for thousands of customers worldwide. As we scale, we're building the growth function inside product marketing, and this role leads that charge.
You'll own how we find, reach, and activate new audiences across our product portfolio. Every experiment you run, every channel you test, and every hypothesis you form will be grounded in product marketing work: ICP clarity, positioning, messaging, and user insight. You'll work across our existing products and emerging ones to identify what resonates, move fast, and build the playbooks we don't have yet.
This is not a performance marketing role. It's for someone who thinks in funnels and systems, executes growth experiments, and uses product marketing as the foundation behind every growth decision.
Compensation: £70,000-£90,000
Our ideal candidate
5+ years in growth marketing, product marketing, or a hybrid of both, with experience in developer tools or technical B2B SaaS
Demonstrated track record in growth experimentation and core product marketing: research, messaging, GTM, CRO
Proven experience marketing to developers or technical buyers: you understand how developers discover tools, evaluate them, and make decisions
Comfortable pulling insights from product analytics, user interviews, web analytics, and campaign data
Strong project management skills: you know how to move cross-functional work forward
Self-starter who thrives in fast-moving environments and shapes their own agenda
Comfortable operating without a fully defined playbook
What would really knock our socks off
Technical background or past developer experience: written code, configured CI pipelines, or worked hands-on with developer infrastructure
Experience with CI/CD, build systems, or mobile DevOps as a practitioner or marketer
Experience working alongside a dedicated PMM team as a growth specialist
Reforge alumni: if you have completed Reforge courses and can show how you applied them, that is a strong signal
A portfolio of previous work: growth models, positioning docs, launch announcements, experiment write-ups
Your responsibilities
Synthesise insights from user research, product analytics, and competitive intelligence into a prioritised hypothesis backlog
Lead GTM for new products and features across owned and earned channels
Own top-of-funnel growth across our product portfolio
Identify which channels work for developer tools and build a channel strategy backed by evidence (product-channel fit)
Build growth models, test them fast, and measure results
Design and run experiments across paid, organic, community, and product channels, hands-on and with support from the marketing team
Work cross-functionally with product, data, and marketing to move experiments from hypothesis to live
Run cross-sell campaigns into the existing customer base and optimise onboarding to improve activation and free-to-paid conversion
What we offer
The opportunity to learn about app development by playing a crucial role in the mobile development process for the world’s most successful companies
The security of working in a financially stable, growing company with an ever-expanding global customer base
A remote working environment with opportunities for in-person collaboration
A global customer portfolio to manage
A competitive stock options package
Private medical insurance & life assurance
About Bitrise
Bitrise is a continuous integration and delivery platform, built by and for mobile app developers. Our mission? To help everyone build and operate better mobile apps. By streamlining, automating and optimizing recurring mobile development processes, we free up time and resources for creative, interesting and impactful development tasks, resulting in better, faster releases.
As a successful graduate of Y Combinator, we are born of the same DNA as Airbnb and Dropbox. Since Bitrise was launched in 2015, we have grown exponentially: Today, tens of thousands of developers release apps via Bitrise that end up on billions of mobile devices around the world.
Some of the teams who already trust us are Tripadvisor, Shopify or GoDaddy. Pick up any mobile device, and chances are you’ll encounter multiple apps that were built on Bitrise. Working at Bitrise means contributing to all of that.
Salary: £70,000-£90,000Originally posted on Himalayas
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