Gen-Z Streetwear Social Launch Strategy
Budget / Salary₹1,500–12,500
TypeFreelance project
LocationRemote
Posted2 hours ago
Brand: Unisex premium casual t-shirts, Gen-Z pattern mixes, limited-edition drops (under IRAAYA COUTURE)
Need:
Social strategy built around drop/hype culture (teaser → launch → sold-out)
Instagram-first content: reels, carousels, styling/unboxing
Micro-influencer/UGC seeding on a lean budget
Meta Ads (awareness + conversion around drops)
Bold, youthful copywriting
DM/comment management
Monthly performance report
Deliverables: Drop-based content calendar, 3–4 reels/week, launch campaign package, ad setup, monthly report
Ideal fit: Experience with streetwear/drop-based Gen-Z brands, lean-budget comfort, India-based preferred
Need:
Social strategy built around drop/hype culture (teaser → launch → sold-out)
Instagram-first content: reels, carousels, styling/unboxing
Micro-influencer/UGC seeding on a lean budget
Meta Ads (awareness + conversion around drops)
Bold, youthful copywriting
DM/comment management
Monthly performance report
Deliverables: Drop-based content calendar, 3–4 reels/week, launch campaign package, ad setup, monthly report
Ideal fit: Experience with streetwear/drop-based Gen-Z brands, lean-budget comfort, India-based preferred
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