Facebook Lead Gen Page & Campaigns

I want to turn an empty Facebook presence into a genuine lead-generation machine. First, I need the page itself set up so it looks credible from day one—branding aligned, profile and cover finished, key tabs activated, and Meta Business Suite ready for analytics. From there the priority is rapid, steady follower growth that still targets people likely to convert rather than just inflating numbers.

My audience responds best to eye-catching infographics, so your content plan should revolve around those—original designs that present useful, share-worthy data and subtly point users toward the opt-in or booking flow. If you’re comfortable producing the graphics yourself in Canva, Illustrator, or a similar tool, even better; otherwise coordinate with a designer and keep the pipeline moving.

I’d like to build trust in stages:

1. Launch & optimise the page
2. Roll out an organic follower-growth strategy (smart hashtags, groups, cross-promotion, lightweight boosts)
3. Introduce targeted ad campaigns via Ads Manager once we have engagement signals
4. Fine-tune lead magnets, pixels, and remarketing audiences as results come in

After each step we’ll review the metrics inside Business Suite and only then decide on the next push. Clear, concise reports are essential so I can see reach, CTR, CPL and suggested tweaks at a glance.

If you have a track record of scaling new Facebook pages, crafting high-performing infographic content, and running conversion-focused ad sets without wasting spend, I’d love to hear how you’d tackle Step 1 and what timelines you foresee for the first meaningful leads.