Electronics Store Advertising Strategist Needed

My online shop focuses exclusively on electronics, and—although sales are steady—I know there’s far more potential. Up to now I’ve relied almost entirely on Instagram posts and Stories to get the word out, so the brand already has visual assets and a small but engaged follower base. What’s missing is a data-driven ad strategy that consistently converts browsers into buyers and helps me scale beyond the limits of organic reach.

Here’s what I need from you:

• A concise audit of the current Instagram presence so we both understand where we’re starting.
• A paid-social plan (ad formats, targeting suggestions, budgets per phase) built specifically for consumer electronics.
• Creative direction for scroll-stopping ad visuals and copy that speaks to gadget enthusiasts.
• Clear KPIs—ROAS, CTR, and cost-per-acquisition targets—and a reporting template so I can track progress without digging through dashboards.
• Hands-on campaign setup, optimization, and weekly tweaks for at least the first month to hit those KPIs.

If you have experience turning Instagram traffic into high-ticket electronics sales and can translate that expertise into a repeatable system, let’s talk results and timelines.