E-commerce Ads Optimization Specialist

I run a successful Shopify plant business generating ₹4–5L/month and currently invest ₹60K each on Meta and Google Ads. I'm looking for an experienced e-commerce marketer to:

- Audit both ad accounts
- Identify issues and wasted spend
- Suggest a clear action plan

My primary goal is to increase sales. I've noticed specific issues such as low click-through rates (CTR) and low conversion rates.

Ideal skills and experience:
- Proven track record in optimizing e-commerce ad campaigns
- Expertise in both Meta and Google Ads
- Strong analytical skills to identify issues and opportunities
- Ability to create actionable and effective improvement plans

Please provide examples of previous work and success metrics.