B2B Lead Generation Specialist

Need a steady flow of fresh, verified B2B prospects and want to focus on the two channels that already fit our workflow—targeted email campaigns and proactive social-media outreach.

Here is the scope:
• Build or source a clean list of decision-makers who match the criteria I provide (company size, sector, location, job title).
• Craft brief, compelling copy for the initial email touch plus two follow-ups, then schedule or hand off for deployment.
• Engage prospects on LinkedIn (or other relevant platforms) with personalized connection requests and short value-driven messages that complement the email cadence.
• Track responses and hand over a tidy sheet of warm leads complete with name, role, company, email, social profile link, and any conversation notes.

Acceptance criteria: all contacts are current, no generic addresses, bounce rate under 5 %, and at least 80 % of emails and socials map to the same individual.

If you already have access to tools like Apollo, ZoomInfo, Hunter, Lemlist, or LinkedIn Sales Navigator, mention it; otherwise suggest what you’d like to use. A quick outline of your previous B2B campaigns or a sample lead sheet will help me decide fast.