Drive Enrollments via Social Ads - 02/09/2026 15:30 EDT

I need a performance-minded advertiser to plan and run a paid social campaign that turns prospects into students. The priority is clear: boost actual enrollments in my educational program, not just clicks or vague awareness.

My audience spans adults roughly 18 – 70, so messaging and creative must resonate across life stages— from first-time university applicants to professionals seeking up-skilling. I have active pages on Facebook, Instagram and LinkedIn; those three platforms will be the heart of this campaign, with budgets allocated dynamically to whichever channel delivers the best cost-per-enrolment.

Here’s what I expect you to handle:
• Audience research and segmentation that maps interests, demographics and look-alike data to each platform
• Full-funnel strategy, copywriting and visual ad creative (static, carousel or short-form video)
• Pixel / Conversion API setup and event tracking to measure completed application forms and confirmed enrollments
• Ongoing optimisation—A/B testing, bid adjustments, creative refreshes—and clear weekly reporting on spend, CPL and ROAS

Success will be measured by a month-over-month lift in qualified applications and confirmed student seats. If you have a proven track record of delivering enrolment growth through Facebook Ads Manager, Instagram placements and LinkedIn Campaign Manager, let’s get started.