B2B HSE Lead Generation

I need a steady flow of qualified prospects for my UK-based Health, Safety & Environmental consultancy so I can book discovery calls and long-term retainer discussions. The audience is decision-makers in construction and manufacturing companies, typically owners, directors or HSE managers who either lack an in-house team or want external assurance that their compliance processes are watertight.

I have chosen LinkedIn and targeted email outreach as the channels because that is where these professionals are most responsive. You will be responsible for researching and building highly accurate contact lists, crafting persuasive copy that positions our consultancy as a trusted partner, and running the outreach cadence until a meeting is secured in my calendar. No mass blasting—quality trumps quantity.

Deliverables (accepted when all boxes are ticked):
• 100-150 new, GDPR-compliant contacts per week within the UK construction or manufacturing sector, complete with name, role, company size and verified email.
• Outreach copywriting: connection request, follow-up messages and email sequence tailored to common HSE pain points.
• Management of the campaign inside LinkedIn Sales Navigator and any reputable email tool, with weekly performance reports.
• Minimum KPI: 8–10 booked consultations per month.

If you have run similar B2B appointment-setting projects and can demonstrate solid conversion metrics, let’s talk about timelines and how quickly you can start.