WordPress Expert for Social Media Consulting Site
Budget / SalaryC$250–750
TypeFreelance project
LocationRemote
Posted1 month ago
WordPress Designer/Developer Needed for Social Media Consulting Website
I am looking for an experienced WordPress designer and developer to help me build a professional consulting website for my social media strategy business.
The website will be approximately six to seven pages, including the homepage. I already have a clear idea of the services, content, and general direction of the website, but I need someone who can help organize the information, create a polished layout, and build the website in WordPress.
The finished website should feel professional, modern, approachable, and easy to navigate. It should also be simple for me to update independently after the project is completed.
Website Pages
The website will include:
1. Homepage
An introduction to my brand, who I help, my services, featured resources, recent research, and clear calls to action.
2 Work With Me
An overview of my three main offers:
- One-on-one social media strategy sessions
- Creator coaching sessions
- Self-paced resources, guides, and templates
3 Guides and Resources
A resource library containing both free and paid social media marketing guides.
4 Research
A library or archive page showcasing my social media research, platform experiments, findings, and insights.
5 About
Information about my background, experience, consulting approach, and qualifications.
6 Contact
A simple contact page with a contact form and links to my social media platforms.
7 For Employers
A career-focused page designed for prospective employers and recruiters. This page will summarize the professional information included in my resume, including:
Professional profile
Marketing experience
Key responsibilities and accomplishments
Relevant skills and tools
Education
Selected projects or portfolio examples
A link to download or view my resume
Contact information for employment opportunities
Navigation Requirements
The For Employers page should not appear in the primary website navigation.
It should only be linked within the website footer so that it remains accessible to employers and recruiters without distracting from the main consulting-focused user journey.
The primary navigation should focus on:
Social media links
Home
Work With Me
Guides
Research
About
Contact
The footer may include:
For Employers
Privacy Policy
Terms and Conditions
Refund Policy
Social media links
Contact information
Research Section
The Research page should function as an archive or content library.
Each research item displayed on the Research page should link to its own individual WordPress post.
The research posts may include:
Social media platform experiments
Observations and findings
Performance results
Screenshots or supporting visuals
Key takeaways
Recommendations based on the research
The developer should create one reusable research-post template. Once the template is created, I should be able to add and publish new research posts myself.
The Research archive should be organized in a way that can grow over time. Depending on the amount of content available at launch, this may include categories, tags, search, or filtering.
Guides and Resources Section
The Guides page should function as a resource library or digital storefront.
Each guide should appear as a card containing:
A guide cover image
The guide title
A short description
A free or paid label
A clear call-to-action button
Some guides will be free, while others will be paid downloadable PDF resources.
Free Guides
Free guides should have individual landing pages or use a reusable guide landing-page template.
Each free guide page should include:
The guide title
A description of the guide
Who the guide is for
What the reader will learn
A preview image or guide cover
An email sign-up form
A download call to action
The preferred user flow is:
Guide page → email form submission → thank-you page → PDF delivered by email
The system should integrate with an email-marketing platform so that the guide can be delivered automatically.
The form should include appropriate consent language if the subscriber will also be added to a marketing email list.
The user should not need to enter their email repeatedly to access the same guide after it has already been delivered.
Paid Guides
Paid guides should be set up as digital products rather than regular blog posts.
Each paid guide should have its own product or sales page containing:
The guide title
Product description
Guide preview or cover image
What is included
Who the guide is designed for
The price
A purchase button
Secure checkout
Automated PDF delivery after payment
The preferred user flow is:
Product page → checkout → payment confirmation → secure PDF download
I do not need a membership, subscription, or customer portal at this stage.
The developer may recommend Easy Digital Downloads, WooCommerce, or another appropriate WordPress solution for selling digital PDF products.
Paid files should not be uploaded as publicly accessible media links. The system should use protected, limited, or expiring download links where possible.
Reusable Templates Required
In addition to the seven main pages, I would like reusable templates for:
Individual research posts
Free guide landing pages
Paid digital-product pages
These should not be treated as individually custom-designed pages every time new content is added.
The goal is for the developer to create the structure and templates, then allow me to duplicate or reuse them when adding new research or guides.
Supporting System Pages
The website may also require system-generated pages such as:
Checkout
Cart, if required
Payment confirmation
Thank-you page
Download confirmation
Email subscription confirmation
Privacy policy
Terms and conditions
Refund policy
These pages do not need the same level of custom design as the seven main pages, but they should visually match the rest of the website.
Scope of Work
I am looking for someone who can:
Build and design the website through WordPress
Help organize the page structure and user journey
Create responsive layouts for desktop, tablet, and mobile
Add clear calls to action throughout the website
Set up contact forms
Create sections for free and paid resources
Help structure the research page so new research can be added over time
Apply basic on-page SEO best practices
Optimize the website for usability and loading speed
Ensure I can easily update text, images, guides, and resources myself
Provide a brief walkthrough or instructions once the website is complete
Important Notes
I have already developed a preliminary website template that can be used as a reference for the content, structure, and overall direction. However, the freelancer does not need to follow the design exactly. I am open to creative recommendations and improvements, as long as the final website remains consistent with my existing brand colour palette.
I am looking for an experienced WordPress designer and developer to help me build a professional consulting website for my social media strategy business.
The website will be approximately six to seven pages, including the homepage. I already have a clear idea of the services, content, and general direction of the website, but I need someone who can help organize the information, create a polished layout, and build the website in WordPress.
The finished website should feel professional, modern, approachable, and easy to navigate. It should also be simple for me to update independently after the project is completed.
Website Pages
The website will include:
1. Homepage
An introduction to my brand, who I help, my services, featured resources, recent research, and clear calls to action.
2 Work With Me
An overview of my three main offers:
- One-on-one social media strategy sessions
- Creator coaching sessions
- Self-paced resources, guides, and templates
3 Guides and Resources
A resource library containing both free and paid social media marketing guides.
4 Research
A library or archive page showcasing my social media research, platform experiments, findings, and insights.
5 About
Information about my background, experience, consulting approach, and qualifications.
6 Contact
A simple contact page with a contact form and links to my social media platforms.
7 For Employers
A career-focused page designed for prospective employers and recruiters. This page will summarize the professional information included in my resume, including:
Professional profile
Marketing experience
Key responsibilities and accomplishments
Relevant skills and tools
Education
Selected projects or portfolio examples
A link to download or view my resume
Contact information for employment opportunities
Navigation Requirements
The For Employers page should not appear in the primary website navigation.
It should only be linked within the website footer so that it remains accessible to employers and recruiters without distracting from the main consulting-focused user journey.
The primary navigation should focus on:
Social media links
Home
Work With Me
Guides
Research
About
Contact
The footer may include:
For Employers
Privacy Policy
Terms and Conditions
Refund Policy
Social media links
Contact information
Research Section
The Research page should function as an archive or content library.
Each research item displayed on the Research page should link to its own individual WordPress post.
The research posts may include:
Social media platform experiments
Observations and findings
Performance results
Screenshots or supporting visuals
Key takeaways
Recommendations based on the research
The developer should create one reusable research-post template. Once the template is created, I should be able to add and publish new research posts myself.
The Research archive should be organized in a way that can grow over time. Depending on the amount of content available at launch, this may include categories, tags, search, or filtering.
Guides and Resources Section
The Guides page should function as a resource library or digital storefront.
Each guide should appear as a card containing:
A guide cover image
The guide title
A short description
A free or paid label
A clear call-to-action button
Some guides will be free, while others will be paid downloadable PDF resources.
Free Guides
Free guides should have individual landing pages or use a reusable guide landing-page template.
Each free guide page should include:
The guide title
A description of the guide
Who the guide is for
What the reader will learn
A preview image or guide cover
An email sign-up form
A download call to action
The preferred user flow is:
Guide page → email form submission → thank-you page → PDF delivered by email
The system should integrate with an email-marketing platform so that the guide can be delivered automatically.
The form should include appropriate consent language if the subscriber will also be added to a marketing email list.
The user should not need to enter their email repeatedly to access the same guide after it has already been delivered.
Paid Guides
Paid guides should be set up as digital products rather than regular blog posts.
Each paid guide should have its own product or sales page containing:
The guide title
Product description
Guide preview or cover image
What is included
Who the guide is designed for
The price
A purchase button
Secure checkout
Automated PDF delivery after payment
The preferred user flow is:
Product page → checkout → payment confirmation → secure PDF download
I do not need a membership, subscription, or customer portal at this stage.
The developer may recommend Easy Digital Downloads, WooCommerce, or another appropriate WordPress solution for selling digital PDF products.
Paid files should not be uploaded as publicly accessible media links. The system should use protected, limited, or expiring download links where possible.
Reusable Templates Required
In addition to the seven main pages, I would like reusable templates for:
Individual research posts
Free guide landing pages
Paid digital-product pages
These should not be treated as individually custom-designed pages every time new content is added.
The goal is for the developer to create the structure and templates, then allow me to duplicate or reuse them when adding new research or guides.
Supporting System Pages
The website may also require system-generated pages such as:
Checkout
Cart, if required
Payment confirmation
Thank-you page
Download confirmation
Email subscription confirmation
Privacy policy
Terms and conditions
Refund policy
These pages do not need the same level of custom design as the seven main pages, but they should visually match the rest of the website.
Scope of Work
I am looking for someone who can:
Build and design the website through WordPress
Help organize the page structure and user journey
Create responsive layouts for desktop, tablet, and mobile
Add clear calls to action throughout the website
Set up contact forms
Create sections for free and paid resources
Help structure the research page so new research can be added over time
Apply basic on-page SEO best practices
Optimize the website for usability and loading speed
Ensure I can easily update text, images, guides, and resources myself
Provide a brief walkthrough or instructions once the website is complete
Important Notes
I have already developed a preliminary website template that can be used as a reference for the content, structure, and overall direction. However, the freelancer does not need to follow the design exactly. I am open to creative recommendations and improvements, as long as the final website remains consistent with my existing brand colour palette.
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