Web3 Marketing & Comms Lead
Budget / Salary$30–250
TypeFreelance project
LocationRemote
Posted2 hours ago
Our blockchain product is ready for centre-stage and I need a seasoned communicator who can turn everyday users into active champions. Product promotion is the core objective, so every tweet, thread, AMA, and Discord announcement should ultimately drive sign-ups and usage.
You will take ownership of our existing channels—Discord, Telegram, and Twitter—crafting a unified voice that demystifies Web3 for the general public while still feeling authentic to crypto-native members. Expect to combine storytelling, growth experimentation, and community management in equal measure; one day you might be refining a launch narrative, the next you are tracking sentiment and adjusting copy in real time.
Key deliverables
• 30-day channel strategy that maps product milestones to content themes
• Editorial calendar with daily posts and twice-weekly long-form threads or spaces
• Engagement KPIs with a simple dashboard pulling Discord, Telegram, and Twitter metrics
• End-of-month report highlighting growth, lessons learned, and next steps
Success will be measured by user conversions, sustained community activity, and consistent brand tone. If you are fluent in crypto culture yet can explain complex mechanics in plain English, let’s build the next breakout Web3 story together.
You will take ownership of our existing channels—Discord, Telegram, and Twitter—crafting a unified voice that demystifies Web3 for the general public while still feeling authentic to crypto-native members. Expect to combine storytelling, growth experimentation, and community management in equal measure; one day you might be refining a launch narrative, the next you are tracking sentiment and adjusting copy in real time.
Key deliverables
• 30-day channel strategy that maps product milestones to content themes
• Editorial calendar with daily posts and twice-weekly long-form threads or spaces
• Engagement KPIs with a simple dashboard pulling Discord, Telegram, and Twitter metrics
• End-of-month report highlighting growth, lessons learned, and next steps
Success will be measured by user conversions, sustained community activity, and consistent brand tone. If you are fluent in crypto culture yet can explain complex mechanics in plain English, let’s build the next breakout Web3 story together.
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