TikTok Shop Video Production

Launching a TikTok Shop is next on my roadmap, and I need it backed by scroll-stopping short-form videos that convert watchers into customers. The scope spans two parts: getting the shop live and feeding it with content that feels native to the platform yet drives clear calls to action.

First, the shop itself has to be fully configured—catalog, product tagging, shipping rules, payment connection, and compliance with TikTok’s commerce policies. Once the storefront is publish-ready, we will move straight into content. I want a steady stream of trendy, hook-driven clips that leverage native editing tools or CapCut, include on-screen captions, music that aligns with current trends, and a strong CTA pointing back to the product page. A mix of demonstration, lifestyle, and reaction styles is ideal so we can A/B test what resonates.

Deliverables
• A fully operational TikTok Shop with all settings, policies, and up to ten products uploaded (images, titles, and pricing supplied by me).
• Thirty-day content calendar mapping video themes to posting dates.
• Ten 15–30 s videos delivered as ready-to-post .mp4 files plus the editable project files.
• Analytics snapshot and performance recommendations after the first two weeks of posting.

Acceptance Criteria
• Shop passes TikTok’s commerce review on the first submission.
• Videos adhere to TikTok ad-safe guidelines and maintain at least 80 % average watch time in the first seven days.
• All links, tags, and CTAs successfully route to the correct product within the app.

Proven TikTok marketing experience, knowledge of Spark Ads, and comfort reading in-platform analytics will be crucial to hit these metrics. If you can handle both the technical setup and the creative storytelling, let’s build this sales channel together.