TikTok & Instagram Content Manager

My goal is to keep our TikTok and Instagram feeds buzzing with short, trendy, fast-paced product-showcase videos that feel on-par (or better) than what our competitors release. The role covers three core areas:

• Video production – You’ll receive raw clips or product assets and turn them into scroll-stopping edits with upbeat pacing, on-screen captions, sound-synced cuts, and effects that mirror successful competitor styles.
• Story & feed scheduling – Build a simple, repeatable calendar, map captions, hashtags, audio trends, and publish times so our presence stays consistent across reels, stories, and the main grid.
• Continuous optimisation – Track what performs, suggest tweaks, and refresh templates so the content never feels stale.

Familiarity with CapCut, Premiere Pro, or similar mobile-first editors is essential; bonus points if you already run brand pages and know TikTok Creator tools or Instagram Reels insights inside out.

Deliverables each week
1. A content calendar covering both platforms
2. Finished edits for the agreed number of videos (primarily product-showcase format)
3. Captions, hashtags, and story copy ready for upload
4. A quick report highlighting wins, misses, and next steps

I’ll share brand assets and competitor links once we kick off. Show me two or three recent TikTok/IG edits that match the vibe described above so I can see your touch.