TikTok Brand Awareness Manager

I need someone who can take full ownership of our TikTok account with one clear mission: grow brand awareness. The channel is currently under-utilised, so you will be expected to develop a consistent voice and visual style that revolves around storytelling—showing our products in action, sharing behind-the-scenes moments, and letting followers experience the daily life of the business.

Day to day, you will:

• Create a weekly content calendar and submit it for approval.
• Produce, edit and publish short-form videos that tap into current TikTok trends while staying true to our brand story.
• Craft engaging captions, hashtags and hooks that encourage shares and saves rather than hard selling.
• Interact with comments and stitch or duet relevant creators to widen reach.
• Track performance in TikTok Analytics and supply a concise report each month, highlighting what’s working and where we should pivot.

If you live and breathe TikTok culture, know how to turn ordinary product moments into thumb-stopping stories, and can prove previous success in growing brand visibility on the platform, let’s get started.