Software Competitor Analysis Research

I need an experienced market researcher to dig deep into the technology space—specifically the software segment—to map out the current competitive landscape for me. The core goal is to understand who the major and emerging players are, how they position their products, and where strategic gaps or opportunities might exist.

Scope of work
• Profile 6-8 direct competitors and any notable disruptors.
• Collect data on product features, pricing models, go-to-market strategies, recent funding rounds, customer segments, and geographic focus.
• Benchmark each competitor’s strengths, weaknesses, and differentiators in a concise matrix.
• Summarize key trends shaping the software market (e.g., cloud adoption, AI integration, subscription vs. usage-based billing).
• Provide an executive-level narrative that ties the findings to actionable insights for our roadmap.

Preferred sources and tools include Gartner, IDC, Statista, Crunchbase, company filings, and reputable tech news outlets; feel free to suggest additional resources or primary interviews if they add value.

Deliverables
1. A slide deck (≈20 slides) highlighting insights, charts, and competitor snapshots.
2. An Excel or Google Sheets dataset with all raw figures and citations.
3. A one-page executive summary distilling the top three strategic recommendations.

Acceptance criteria
• All data points are cited with source and publication date.
• Insights are tied back to our objective of competitor analysis (not general market sizing).
• Final files are editable and shared via Google Drive or a mutually agreed platform.

Timeline is flexible within two weeks once we align on the exact competitor list. Let me know your relevant experience with software markets and any initial thoughts on approach.