Social Media Mastermind for Toy Brand

Social Media Manager – Instagram, Facebook, YouTube & TikTok

Mandatory: Please provide examples of your past social media work along with a detailed 1-month plan showing how you will manage videos, posts, Reels, and Stories on my accounts.

We are looking for an experienced Social Media Manager to manage and grow our social media presence across Instagram, Facebook, YouTube, and TikTok.

Niche Toys & Kids Products

Responsibilities

Manage Instagram, Facebook, YouTube, and TikTok accounts.
Create and publish engaging posts, Reels, TikToks, Shorts, and Stories.
Develop a monthly content strategy and content calendar.
Write engaging captions, hashtags, and promotional content.
Create product-focused, entertaining, educational, and trending content.
Monitor comments, messages, and audience engagement.
Research current trends and adapt them to the toys niche.
Track analytics and provide regular performance reports.
Help increase followers, reach, engagement, brand awareness, and sales.

Mandatory Requirements

Previous experience in social media management, preferably in the toys, kids products, e-commerce, or retail niche.
Strong knowledge of Instagram, Facebook, YouTube, and TikTok.
Good content creation and copywriting skills.
Experience with Reels, TikTok videos, YouTube Shorts, and Stories.
Knowledge of Canva, CapCut, Meta Business Suite, or similar tools is a plus.

First Month Plan — Mandatory

Before starting the project, please provide your proposed First Month Social Media Plan, including:
Content strategy
Weekly posting schedule
Number of posts, Reels, TikToks, Shorts, and Stories
Content ideas specifically for the toys niche
Engagement strategy
Growth strategy
Hashtag strategy
Expected KPIs and targets

Please include your previous social media work/examples and your First Month Plan when applying.