Social Media Marketing Strategy & Execution

We are looking for an experienced Social Media Marketing Specialist/Manager to grow our international software, AI, SaaS, automation and digital transformation business.

Responsibilities
Develop and execute social media strategies
Manage LinkedIn, Facebook, Instagram, X, YouTube, TikTok & Reddit
Create content calendars, posts, carousels, graphics, Reels/Shorts and campaigns
Write engaging captions, hooks, CTAs and hashtags
Grow our audience through organic marketing and community engagement
Build B2B brand awareness, LinkedIn presence and thought leadership
Generate qualified leads through social media and social selling
Research competitors, industries, audiences, keywords and trends
Manage Meta Ads, LinkedIn Ads and other paid campaigns
Handle targeting, retargeting, A/B testing and campaign optimization
Track analytics, conversions, leads and ROI and provide regular reports
Optimize content for social SEO and discoverability
Required Skills

Social Media Marketing, Content Marketing, Copywriting, B2B Marketing, Lead Generation, LinkedIn Marketing, Organic Growth, Paid Ads, Community Management, Social SEO, Competitor Research, Analytics, Conversion Optimization.

Tools: Meta Ads Manager, LinkedIn Campaign Manager, GA4, Search Console, Canva, Figma, HubSpot, SEMrush/Ahrefs, Buffer/Hootsuite and similar tools.

AI skills: ChatGPT, Claude, Gemini, AI content creation, AI image/video tools and marketing automation are a plus.

Preferred Experience

Experience with software development, AI/ML, SaaS, IT, automation, web/mobile development or B2B technology companies is highly preferred.

We want real growth and qualified leads — not fake followers, bots, spam or artificial engagement.