Shopify Google Ads Cleanup & Rebuild

Google Ads + Merchant Center cleanup and rebuild for a Shopify apparel store (one-time project)

We sell big and tall men’s athletic apparel (hoodies, pants, shirts, shorts) on Shopify. Our Google Ads account has had broken conversion tracking and messy setup for ~3 years. Budget is small (~$150/mo ad spend), so we need someone who knows how to make a little go far.

Scope:

Audit the current Google Ads, Merchant Center, and GA4 setup
Fix purchase conversion tracking (incl. Enhanced Conversions) and remove irrelevant goals so only Shopify purchases count
Optimize the product feed (titles, descriptions, categories, attributes) for the full catalog, focused on hoodies, pants, shirts, shorts
Rebuild campaign structure for a low budget, with sensible bidding and negative keywords
Document everything and walk me through it so I can manage it afterward

Requirements: Proven Shopify + Google Shopping experience, examples of before/after results. Account ownership stays with us.

Please include your fixed price and timeline.