Shopify 2.0 Developer Needed for 300-SKU Ecommerce Store

We are looking for an experienced Shopify Online Store 2.0 developer to customize and launch a professional ecommerce website for a 300-SKU product catalogue.

The store will be built using Shopify’s Concept theme:
https://themes.shopify.com/themes/concept/presets/concept

All product images, descriptions, variants, and catalogue data are already prepared and organized.
Project Requirements

Shopify Theme Customization

Customize the Concept theme to create a classic, elegant, and trustworthy storefront featuring:
Refined typography
Balanced white space
Professional color palette
Responsive desktop, tablet, and mobile layouts
Clean and intuitive navigation
Products organized by product type
Mega menus where appropriate
Smart collection filters
Product discovery in two clicks or less
Consistent product, collection, and content page templates
Product Catalogue
Upload approximately 300 products
Add product descriptions, images, pricing, and variants
Organize products into collections by product type
Configure product options and variant selections
Add SEO-friendly image alt text
Review the catalogue for accuracy and consistency

Integrations

Implement and configure:
Live chat with proactive chat prompts if supported
AI product recommendations on product pages and in the cart
Meta, Google, and other relevant remarketing pixels
Conversion tracking
Email newsletter and lead-generation pop-up
Required analytics and marketing integrations
We prefer a minimal app setup to protect website speed and performance.

SEO

Implement the provided SEO strategy across:
Homepage
Collection pages
Product pages
About page
FAQ page
Industries-served pages
Blog and article pages
SEO work should include:
Keyword-focused H1 and H2 headings
Meta titles under 60 characters
Meta descriptions
Image alt text
Internal linking
Structured data and rich snippets where appropriate
Clean URLs and canonical tags
Shopify technical SEO best practices
Lazy-loaded images and media
The SEO copy, keywords, and metadata will be provided.

Performance

The completed website should be optimized for Core Web Vitals on both desktop and mobile.
Performance work should include:
Optimized image sizes and formats
CDN-friendly image delivery
Minimal third-party scripts
Removal or avoidance of unnecessary apps
Clean and efficient theme code
Lazy loading
Mobile performance optimization
Testing with Lighthouse, PageSpeed Insights, or an equivalent tool

Deliverables

Fully customized Shopify Online Store 2.0 theme
Responsive ecommerce storefront based on the Concept theme
Approximately 300 products uploaded and organized
Product variants and collections configured
Navigation, mega menus, and collection filters implemented
Live chat integration
AI product recommendation functionality
Remarketing pixels and conversion tracking
Email lead-generation pop-up
On-page SEO implementation across all required pages and templates
Image alt text and structured data implementation
Mobile and performance optimization
Core Web Vitals and performance report
List of installed apps and their purpose
Documentation of theme customizations and custom code
Brief Zoom handoff walkthrough
Final launch checklist

Ideal Freelancer

You should have:
Strong Shopify Online Store 2.0 experience
Proven experience customizing Shopify themes
Excellent knowledge of Shopify Liquid, JSON templates, sections, and blocks
Experience uploading and organizing large product catalogues
Technical SEO and structured data knowledge
Experience with Shopify analytics, pixels, remarketing, and email marketing
Knowledge of Core Web Vitals and ecommerce performance optimization
Strong design judgment and attention to detail
Clear communication and reliable project management

How to Apply

Please include:
Two or three examples of Shopify stores you have developed or customized
A brief explanation of your experience with Shopify 2.0 and Liquid
Examples of projects involving large product catalogues
Your approach to maintaining strong Core Web Vitals
Your recommended apps for live chat, product recommendations, and lead capture
Estimated timeline and total project cost
Confirmation that you can provide documentation and a Zoom handoff

Please do not submit a generic proposal. Applications should specifically address the Shopify theme customization, 300-product upload, SEO, integrations, and performance requirements described above.