SEO Expert Needed for Truck Driver Recruitment – "Northeast Ohio"
Budget / Salary$30–250
TypeFreelance project
LocationRemote
Posted2 hours ago
We are a trucking company looking to hire an experienced SEO specialist to improve our website’s visibility in Google search results, with a strong focus on **truck driver recruitment throughout Northeast Ohio**.
Our primary goal is to have truck drivers in areas such as **Akron, Canton, Cleveland, Youngstown, and surrounding cities/towns** find our company when they search Google for truck driving jobs.
My website is http://www.highwaytruckinginc.com
Some examples of searches we want to rank for include:
* Truck driving jobs Akron OH
* CDL driver jobs Canton OH
* Truck driving jobs Cleveland OH
* CDL jobs Youngstown OH
* Class A CDL jobs Northeast Ohio
* Trucking companies hiring near me
* CDL jobs near me
* Regional truck driving jobs Ohio
* Truck driver jobs near me
* Class A truck driver jobs near Akron / Canton / Cleveland / Youngstown
We are **not primarily looking for general nationwide website traffic**. The main objective is to attract qualified Class A CDL drivers who live within a reasonable hiring radius of our operation and are actively searching for truck driving jobs.
We want the SEO strategy to cover **Akron and the surrounding Northeast Ohio market**, including cities and areas such as Canton, Youngstown, Cleveland, Massillon, Kent, Ravenna, Medina, Wooster, Alliance, Warren, and other nearby communities where potential drivers may live.
We are looking for someone who can evaluate our current website and handle the SEO work necessary to improve our rankings. This may include:
* Local keyword research
* On-page SEO
* Technical SEO
* Creating or optimizing truck-driver recruitment pages
* City/location-specific landing pages where appropriate
* Google Business Profile/local SEO recommendations
* Schema markup
* Internal linking
* Page speed and technical improvements
* Competitor research
* Content strategy
* Conversion optimization to increase driver applications
* Other strategies that would help us reach drivers throughout Northeast Ohio
The goal is **not simply to increase website traffic**. We want the traffic to come from people who are actually searching for CDL and truck driving employment opportunities in our hiring area.
When applying, please explain:
1. Your experience with local and regional SEO.
2. Whether you have worked with trucking, transportation, recruiting, staffing, or employment websites before.
3. What you would change or improve first on our website.
4. How you would target multiple cities such as Akron, Canton, Cleveland, and Youngstown without creating low-quality or duplicate location pages.
5. How you would target “near me” searches from truck drivers throughout Northeast Ohio.
6. What KPIs you would track, such as rankings, organic traffic, driver applications, calls, or conversions.
7. Whether you recommend a one-time SEO setup or ongoing monthly SEO and what would be included.
**Please do not send a generic SEO proposal.**
We are specifically looking for someone who understands that our objective is **regional truck-driver recruitment and generating qualified driver applications**.
Our ideal result is that when a truck driver anywhere in our Northeast Ohio hiring area searches Google for a CDL or truck driving job, our website has a strong chance of appearing prominently and leading that driver to apply with our company.
Our primary goal is to have truck drivers in areas such as **Akron, Canton, Cleveland, Youngstown, and surrounding cities/towns** find our company when they search Google for truck driving jobs.
My website is http://www.highwaytruckinginc.com
Some examples of searches we want to rank for include:
* Truck driving jobs Akron OH
* CDL driver jobs Canton OH
* Truck driving jobs Cleveland OH
* CDL jobs Youngstown OH
* Class A CDL jobs Northeast Ohio
* Trucking companies hiring near me
* CDL jobs near me
* Regional truck driving jobs Ohio
* Truck driver jobs near me
* Class A truck driver jobs near Akron / Canton / Cleveland / Youngstown
We are **not primarily looking for general nationwide website traffic**. The main objective is to attract qualified Class A CDL drivers who live within a reasonable hiring radius of our operation and are actively searching for truck driving jobs.
We want the SEO strategy to cover **Akron and the surrounding Northeast Ohio market**, including cities and areas such as Canton, Youngstown, Cleveland, Massillon, Kent, Ravenna, Medina, Wooster, Alliance, Warren, and other nearby communities where potential drivers may live.
We are looking for someone who can evaluate our current website and handle the SEO work necessary to improve our rankings. This may include:
* Local keyword research
* On-page SEO
* Technical SEO
* Creating or optimizing truck-driver recruitment pages
* City/location-specific landing pages where appropriate
* Google Business Profile/local SEO recommendations
* Schema markup
* Internal linking
* Page speed and technical improvements
* Competitor research
* Content strategy
* Conversion optimization to increase driver applications
* Other strategies that would help us reach drivers throughout Northeast Ohio
The goal is **not simply to increase website traffic**. We want the traffic to come from people who are actually searching for CDL and truck driving employment opportunities in our hiring area.
When applying, please explain:
1. Your experience with local and regional SEO.
2. Whether you have worked with trucking, transportation, recruiting, staffing, or employment websites before.
3. What you would change or improve first on our website.
4. How you would target multiple cities such as Akron, Canton, Cleveland, and Youngstown without creating low-quality or duplicate location pages.
5. How you would target “near me” searches from truck drivers throughout Northeast Ohio.
6. What KPIs you would track, such as rankings, organic traffic, driver applications, calls, or conversions.
7. Whether you recommend a one-time SEO setup or ongoing monthly SEO and what would be included.
**Please do not send a generic SEO proposal.**
We are specifically looking for someone who understands that our objective is **regional truck-driver recruitment and generating qualified driver applications**.
Our ideal result is that when a truck driver anywhere in our Northeast Ohio hiring area searches Google for a CDL or truck driving job, our website has a strong chance of appearing prominently and leading that driver to apply with our company.
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