SEO and SMO Expert for Safari-Tours Business

I run a camel and jeep-safari business and I need its online presence to work as hard as our guides do in the desert. The immediate focus is a full sweep of SEO—solid keyword research, clean on-page fixes, and a sustainable link-building routine—combined with consistent social media activity on Facebook and Instagram.

Here is how I picture the collaboration:

• SEO: You’ll map out high-intent keywords around safari tours, adventure travel and related local queries, weave them into revised meta tags, headings and copy, then secure quality backlinks from relevant travel blogs or magazines.
• SMO: A content calendar for Facebook and Instagram that blends striking imagery, short-form reels and traveler testimonials, always driving users back to the booking page. Scheduled posts, basic community management and performance tracking are part of the brief.

My success metrics are straightforward: a noticeable lift in organic traffic, stronger rankings for our core tour terms and growing engagement on the two chosen platforms. Share a quick outline of your process, examples of past travel or tourism wins, and an estimated timeline for launch so we can get rolling.