Search and answer-engine visibility

An initial 90-day project - please read fully and address the workstreams in your response - generic responses will be discarded. No hourly staple pay proposal. The on-site schema is optimized, and the app scored agent ready in cloudflare. Brand name will be shared.

Expectations
• Map 25-28 primary queries across five clusters: entity / definition, category, and 3 brand-specific clusters
• Keep on-page titles, FAQs, and off-site answers on the same nouns
• Workstreams and reporting as follows
• Concede peer tools when the question is really about them

Workstreams
Workstream | What you ship | Cadence
Keyword map (SEO) | 25-28 queries in five clusters, each tied to one canonical URL. No extra
keyword variants that split the entity. | Week 1, then monthly refresh.
Search Console pack (SEO) | Indexed URLs, sitemap status, impressions, clicks, CTR, top queries by
cluster. | Day 60 and day 90 (required). Monthly after that.
Listings | TBD eg SaaSHub or Serchen, Wikidata. Same definition. One URL per listing. | Days 1–14, then maintain.
Communities (GEO) | Genuine answers in r/RevOps, r/sales, r/CFO, r/procurement,
plus Quora. One link max. Same cluster nouns as the keyword map. | 5 quality answers / week; 2 Quora / week for 8 weeks.
Independent echoes (GEO) | Three operator articles (brand-specific) that quote an industry stat and the matching landing. | One article every 2 weeks.
Engine audit (GEO) | Screenshots: entity definition; vs Clari / BI / copilot; upsides, savings. Pass = handoff language. Fail = copilot hallucination. | Day 60 and day 90.

Reporting
Every checkpoint includes a short log (date, surface, cluster, URL used) plus the SEO number pack when due. Day 60 is the first required keyword-number delivery. Hygiene is a KPI.