Promote Pattern Book through Social Media Marketing
Budget / SalaryC$10–30
TypeFreelance project
LocationRemote
Posted1 hour ago
I'm the author of Black Velvet Outfit Sewing Patterns for Women Full-Size Blouse & Trousers Patterns, Sizes 46–58 — No Pattern Printing Required, Cut Directly from the Book (ISBN 9781291516661).It's a 99-page, full-colour, US Letter paperback. The patterns are printed inside the book at full size, so you cut the pages out and tape them together into full-size blouse and trousers pieces. You never print anything — no PDF, no printer, no ink, no A4 paper, no copyshop trip. Sizes 46–58, an underserved range in home sewing. I'm looking for a creator or marketer to run a 60-day promotion push.
What you'll do
Make short-form video (TikTok / Reels / Shorts) showing the cut-and-tape process and how much faster it is than printing a PDF pattern
Publish 15–25 Pinterest pins pointing to the listing
Post in sewing communities and groups, following each community's self-promo rulesSend a simple weekly report: content published, clicks, and sales recorded
Important — accurate claims only: do not say the book needs no taping. It does. The benefit you can honestly promote is that nothing needs printing, nothing needs scaling, and everything is already full size in colour.
Who we're looking for
Reach into the plus-size / curvy sewing audience (#fatsewing, #sewplus, #curvysewing, r/sewing, plus-size sewing Facebook groups)
Comfortable on camera and able to make a product benefit obvious in under 20 seconds
Able to show past content that grew a niche audience or drove real engagement
Willing to work to clear deliverables and report weekly
Deliverables over 60 days20–30 short-form videos1 long-form anchor piece (a 5–8 minute YouTube or blog walkthrough of cutting, taping, and sewing from the book)
15–25 Pinterest pins
10 seeded review / user-generated posts in sewing communities
A weekly summary of content published and results
How to apply — send these five answers:
Three pieces of content you made that grew a niche audience or drove engagement
Which sewing platforms and communities you can actually reach, with real follower and engagement numbers
How you'd prove "no pattern printing required" to a plus-size sewist in 20 seconds, without claiming there's no taping
Your plan for the first 7 days
Any past experience promoting a physical product.
Payment is conditional to sales on LULU store.
What you'll do
Make short-form video (TikTok / Reels / Shorts) showing the cut-and-tape process and how much faster it is than printing a PDF pattern
Publish 15–25 Pinterest pins pointing to the listing
Post in sewing communities and groups, following each community's self-promo rulesSend a simple weekly report: content published, clicks, and sales recorded
Important — accurate claims only: do not say the book needs no taping. It does. The benefit you can honestly promote is that nothing needs printing, nothing needs scaling, and everything is already full size in colour.
Who we're looking for
Reach into the plus-size / curvy sewing audience (#fatsewing, #sewplus, #curvysewing, r/sewing, plus-size sewing Facebook groups)
Comfortable on camera and able to make a product benefit obvious in under 20 seconds
Able to show past content that grew a niche audience or drove real engagement
Willing to work to clear deliverables and report weekly
Deliverables over 60 days20–30 short-form videos1 long-form anchor piece (a 5–8 minute YouTube or blog walkthrough of cutting, taping, and sewing from the book)
15–25 Pinterest pins
10 seeded review / user-generated posts in sewing communities
A weekly summary of content published and results
How to apply — send these five answers:
Three pieces of content you made that grew a niche audience or drove engagement
Which sewing platforms and communities you can actually reach, with real follower and engagement numbers
How you'd prove "no pattern printing required" to a plus-size sewist in 20 seconds, without claiming there's no taping
Your plan for the first 7 days
Any past experience promoting a physical product.
Payment is conditional to sales on LULU store.
Apply on Freelancer →
Project sourced from Freelancer.com. Applications happen directly on the original platform — we never collect your data.