Professional Design for Leadership Workbook

I’ve created a resource called Preparing to Serve, Not Perform: A Guide for High-Stakes Conversations, Meetings, and Presentations, and I’d like to have it professionally designed.

I’m envisioning this as a branded, interactive leadership reflection guide/workbook that someone could either complete digitally or print and write in. It’s designed to be used before an important presentation, difficult conversation, executive meeting, media interview, panel discussion, or other high-stakes moment.

The purpose is not to teach presentation mechanics. It helps people shift from “How do I make sure I perform well?” to “How can I be most helpful and present?” It includes short teaching sections, a Fear Says / Purpose Says comparison, reflection questions, checkboxes, writing space, a personal commitment section, and a final grounding reflection.

Visually, I’d like it to feel professional, sophisticated, spacious, warm, and human—something appropriate for an executive audience without feeling corporate or clinical. I want plenty of white space and room to think and write. The design should support reflection rather than overwhelm the content.

I’d also like the design to establish a visual system that could eventually be used for other Misti Burmeister leadership tools and guides, so this feels like the beginning of a cohesive collection of leadership resources, rather than a one-off PDF.

Deliverables I’d like:
• A professionally designed full guide/workbook
• A fillable digital PDF version, if possible
• A print-friendly version
• A strong cover/title page
• Consistent treatment for reflection questions, checkboxes, exercises, callouts, and key ideas
• An editable source file so the content can be updated later

I’d also like to eventually create a one-page companion tool from this called something like Before You Walk Into the Room, so it would be helpful if the visual language of the larger guide could translate easily into shorter tools.