Private Label Packaging & POS Design

We looking for an experienced graphic designer to develop packaging and POS materials for a new private label product line for our supermarket network.

Scope of work:
• Design packaging for 8 SKUs (snacks, beverages, dry goods, frozen)
• Create POS materials: wobblers, shelf talkers, A1 posters (3 layouts)
• Adapt designs to print production requirements (CMYK, 3mm bleed, outlined fonts)
• Deliver final files: AI/PDF (print-ready) + PNG previews
• Follow the company brand guide (provided) and labeling requirements (ingredients, barcode, expiry)
We provide:
• Brand guide with logo, colors, fonts, and usage rules
• Printer technical requirements (formats, bleed, color profiles)
• SKU list with product descriptions and mandatory label elements
• References and a moodboard for style direction
• Feedback on each stage within 48 hours
Freelancer requirements:
• Portfolio with at least 3 packaging design examples (FMCG/retail preferred)
• Proficiency in Adobe Illustrator, Photoshop, InDesign
• Understanding of print requirements (CMYK, bleed, outlined fonts)
• Ability to meet deadlines, communicate only via Freelancer chat
• Willingness to handle 2 rounds of revisions per layout

Important: All communication, file delivery, and payment must go through the Freelancer platform. No off-site payments or data transfers. Please do not apply if you are not comfortable working with the Milestone system and providing portfolio links with packaging examples.