Playful Video Content for Swyrl

I run Swyrl, a fast-growing frozen-yoghurt bar in Marrickville, and I’m ready to level up our Instagram and TikTok with regular, in-store videos that feel as fun and fresh as our flavours. Your main focus will be short-form Videos that highlight our product in upbeat, snackable ways. Think colourful product showcases that make people crave a swirl and light-hearted customer testimonials that spread the joy of our shop.

Here’s the rhythm I have in mind:
• Visit the store each week, capture video snippets on-site, and batch shoot when it makes sense.
• Edit footage into vertical, 15-60 sec reels/TikToks with on-brand captions, trending audio, and playful motion graphics where it adds punch.
• Deliver a minimum of four ready-to-post clips weekly, formatted for both platforms and uploaded to a shared drive by Friday noon.

The tone must stay Fun and playful — high-energy, colourful, never corporate — so a good sense of humour and a knack for catching spontaneous moments is essential.

You’ll have creative freedom to pitch fresh ideas, experiment with product angles, or test new testimonial styles. I’m happy to chat about shoot schedules, gear, and any support you need on-site. If we click, I’d love to make this a long-term partnership that grows alongside the brand. Drop me a quick note with links to similar work and the earliest date you could swing by the shop, and let’s swirl something great together.