Pan-India Social Engagement Campaign

I need a focused push that lifts interaction rates across Facebook, Instagram and Twitter for an audience spread throughout India. The objective is simple yet ambitious: measurable engagement gains—more comments, shares, saves and meaningful conversations around each post.

Here’s what the work entails from my side: I will provide brand guidelines, past performance insights and any mandatory hashtags. From your side I expect a mix of fresh, platform-native images, short-form videos and punchy text posts that feel local, timely and relatable. The tone should stay consistent across the three networks but be adapted to each feed’s best practices, reels and threads included.

A results-oriented content calendar, daily scheduling, real-time community management and ongoing optimisation based on analytics are all part of the scope. Weekly reports outlining what has been published, key metrics (reach, impressions, CTR, saves, comments) and next-step recommendations will serve as acceptance criteria.

If you have proven experience sparking conversations for Indian audiences and can demonstrate past engagement lifts, your proposal will stand out.