Optimize Health E-Commerce On-Page SEO

Traffic to my health-, fitness- and pet-focused Shopify store is flat and sales are inconsistent. I already post organically on Facebook, Instagram and Pinterest, yet after four months the numbers haven’t moved. I’m convinced the real issue sits inside the site itself, so I’m looking for a specialist who can overhaul my on-page SEO from top to bottom.

Here’s where I feel the biggest gaps are: thorough keyword research that matches real buyer intent, compelling content that answers those searches, and properly written meta titles and descriptions that earn the click. Every tweak should ultimately push more qualified visitors through to checkout, so a conversion mindset is essential.

What I need from you:
• A data-driven keyword map covering all current product and collection pages, plus any obvious content gaps.
• Rewritten or newly created meta titles, meta descriptions and H1/H2 tags incorporating those keywords naturally.
• Clear recommendations for page copy improvements (or complete rewrites where necessary) to boost relevance, readability and conversion.
• Guidance on internal linking and basic CRO tweaks so the additional traffic you bring actually turns into orders.

Please outline the research tools you prefer (e.g., SEMrush, Ahrefs, Google Search Console) and share two or three recent results for similar e-commerce niches so I can see your process in action. If you can also indicate the timeframe you’ll need to complete the audit and implementation, that will help me plan promotions around the new content.

I’m ready to grant full site access as soon as we agree on the approach. Let’s turn the site into a channel that brings steady, purchase-ready visitors instead of relying on social posts that never quite convert.