Modern Brand Kit Design

I’m refreshing my online presence and need a complete brand kit built around a clean, modern look. The core pieces I’m after are a distinctive logo, a cohesive color palette, and clear typography guidelines that will live first on my website and later roll out across other touchpoints.

The logo should feel contemporary—think balanced geometry, crisp lines, and an uncomplicated mark that scales well on screen. From there, I’ll rely on you to craft a palette that complements the logo and provides enough flexibility for headings, backgrounds, and accents. Finally, I want typography rules that pair a web-safe primary typeface with supporting styles so I can keep every headline, paragraph, and CTA consistent.

Deliverables:
• Vector logo files (AI, SVG, PNG, JPG)
• Color palette with HEX, RGB, CMYK values
• Typography guide detailing font families, weights, and usage notes
• A short PDF style sheet summarising everything for quick reference

I’m comfortable with you working in Adobe Illustrator, Photoshop, or Figma—whatever lets you deliver neatly organised source files. Let me know how you’d approach the concept phase and roughly how many iterations you expect to reach final sign-off.