Minimalist Logo for Cairnline Advisory

I’m refreshing Cairnline Advisory Ltd. with a clean, contemporary mark that feels corporate rather than recreational. The logo must centre on a subtle cairn-inspired symbol—think balanced, abstract forms that hint at judgment, navigation and resilience—without drifting into obvious “outdoor adventure” territory. Above all, the look should project credibility and solidity.

Typography needs to stay in the modern sans-serif family; Avenir, Montserrat, Source Sans or Inter all fit the brief. Please keep the company name locked up with the symbol; no taglines or extra graphics.

Muted, professional colourways (cool greys, restrained earth tones, or similar) will keep the palette calm and authoritative.

Deliverables
• Primary logo lock-up (symbol + “Cairnline Advisory Ltd.”) in AI, EPS, SVG, PDF, PNG and JPEG
• Mono and reversed variants
• Simple usage sheet outlining colours (Pantone / CMYK / RGB / Hex) and fonts
• Transfer of full ownership and editable source files

Acceptance criteria
1. Symbol clearly references a cairn yet avoids recreational clichés.
2. Overall composition reads clearly at 24 px favicon size and scales to print signage.
3. Colour palette remains muted and professional.
4. Final artwork supplied in the formats listed above and passes a quick print test.

I’m happy to structure milestones that break the work into concept, refinement, and final delivery stages within the stated budget range. Looking forward to seeing how you translate our values into a confident, minimalist identity.