Meta Ads & Google Ads Campaign for Lead Generation

I’m ready to scale astroresearch.com.au and need a partner who can handle both the visuals and the launch of a full Meta and Google Ads campaign geared toward lead generation.

Here’s what I need you to take on:
- Design a cohesive set of social-media graphics, banner ads, and infographics that feel on-brand for an astrology-focused audience. Each asset should be optimized for feed, story, and placement variations so nothing looks stretched or pixelated once it’s live.
- Build and deploy the campaign across Facebook, Instagram, Messenger, and Google Ads inside my existing Meta Business Suite and Google Ads account. I’ll grant access; you take it from there—campaign structure, ad sets, creative uploads, tracking parameters, and lead form creation.
- Optimize for leads over vanity metrics. That means thoughtful targeting, compelling copy to accompany the visuals, and clear CTAs that drive visitors to the on-site inquiry form.

Deliverables:
1. Final design files (PSD/AI + exported PNG/JPG) organized by placement and size.
2. Live campaigns inside my ad accounts with at least two A/B tested ad sets per platform.
3. Pixel and event tracking verified in Meta Events Manager and Google Analytics.
4. A short launch report covering targeting choices, budget distribution, and initial KPIs.

Acceptance Criteria:
- All creatives approved in advance and match specified dimensions.
- Lead form integrations tested and capturing data correctly.
- Campaigns go live bug-free and are handed over with a walkthrough recording or call.

If you have experience with astrology, spiritual topics, or similar niches, be sure to mention it—it will earn extra points.