Meta Ads for YODHA Covers

I have just rolled out our new YODHA FRP Manhole Covers and now need a results-driven Meta (Facebook & Instagram) ad campaign that consistently generates qualified leads from local businesses. The entire effort must centre on our key differentiator—unmatched durability and strength—while keeping click-through rates high and cost per lead low.

Here is what I expect:
• A full-funnel campaign blueprint that maps objectives, audiences, budget splits and optimisation events
• Compelling creative concepts (static, carousel or short-form video) that spotlight the covers’ strength credentials and invite local firms to enquire
• Precise audience building with geographic, interest and look-alike layers to reach decision-makers in nearby businesses
• Conversion-focused copywriting and sharp visuals aligned to Meta’s best-practice ratios
• Ongoing A/B testing and performance tuning to continuously lift CTR and lower CPL
• Transparent weekly reports covering impressions, CTR, leads, spend and actionable insights

Acceptance criteria:
– Campaigns go live within five days of asset approval
– CTR meets or exceeds 1.5 × current industry benchmark for B2B construction products
– Minimum of 20 qualified leads in the first 30 days, validated through our CRM

I will supply brand guidelines, product specs and any imagery you need. You bring the Meta Ads Manager expertise, data-backed optimisation and creative edge to make YODHA the go-to choice for robust manhole covers in our region.